Clearcode

AUGUST 13, 2023

Taking all that into consideration, in-app mobile advertising presents a great opportunity for advertisers. With many of us being so dependent on mobile devices, using mobile advertising to reach a target audience is a no-brainer for marketers and advertisers. How Are In-App Ads Served?

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Paleo AdTech

DECEMBER 10, 2023

Tom co-founded the Data Management Platform (DMP) Krux in 2010, and it was acquired by Salesforce in 2016 and became part of its Marketing Cloud. ” Then came a hard pivot into ad tech and a slide away from supply-chain. For more on Microsoft’s peregrinations in the ad space, check out Marty’s oral history here.)

Ad Tech 52

Ad Tech CPM Data Management Platform Banner 52

Martech

JULY 12, 2023

Dig deeper: Why we care about social media marketing: A guide for brands Is Threads the best alternative for advertisers? To give some context into how significant this number is, when Instagram launched back in 2010 as an independent platform, it took a week to just reach 100,000. Here’s everything you need to know… What is Threads?

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Lemonads

JANUARY 3, 2021

RTB is mainly a way of transacting media that allows an individual ad impression to be put up for bid in real-time. A statistic from eMarketer that just can’t be ignored is that a programmatic ad spend is predicted to account for almost two-thirds of digital advertising in the US in 2017 – to the tune of over $27 billion.

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Paleo AdTech

APRIL 4, 2023

Tom co-founded the Data Management Platform (DMP) Krux in 2010, and it was acquired by Salesforce in 2016 and became part of its Marketing Cloud. ” Then came a hard pivot into ad tech and a slide away from supply-chain. For more on Microsoft’s peregrinations in the ad space, check out Marty’s oral history here.)

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Ad Tech CPM Data Management Platform Banner 40

Smart-Hub

DECEMBER 22, 2023

In this article, we dive into the dynamic world of AdTech, uncovering the latest trends and offering valuable insights for marketers, advertisers, and business leaders. Join us on this journey to decode the intricacies of AdTech and discover how staying informed is the key to unlocking success in the digital advertising landscape.

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Monetize More

FEBRUARY 8, 2023

Every programmatic ad management partner butters you up with marketing gimmicks stating you can make more ad revenue with us. It doesn’t matter where you go since all ad managers have access to the same ol’ advertising sources. Bid Scaling : Monitor & adjust ad partners based on their net revenue.

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