Remove 2010 Remove Audience Remove Mobile Ads
article thumbnail

2018: The Year of Big

Advertising to Baby Boomers

NostraChuckus’ thoughts through the years: May 2010 : Foretellings … That silly retronym “traditional advertising” will remain the premiere force for introducing people to a product or service, along with sustaining its shelf life. Fewer than 8% said they were likely to purchase a product advertised on their mobile phone … Overall, just 5.2%

article thumbnail

What Is In-App Mobile Advertising and How Does It Work?

Clearcode

Taking all that into consideration, in-app mobile advertising presents a great opportunity for advertisers. With many of us being so dependent on mobile devices, using mobile advertising to reach a target audience is a no-brainer for marketers and advertisers. Facebook’s Mobile Ads was launched in 2012.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

All Hail the King: Mobile Video Reigns Supreme

InMobi

It’s no secret that advertisers are increasingly turning to video advertising to reach mobile-centric audiences. The numbers from our 2018 State of Mobile Video Report back this up. average network download speeds went from under five megabits per second in 2010 to around 30 Mbps in 2017, according to PC Magazine.

article thumbnail

AdTech Ecosystem: Navigating Trends and Insights 

Smart-Hub

Audio ads on streaming and podcasts, along with increased smartphone use for better mobile ads, are also boosting this growth. What is Ad Tech? It transforms how businesses engage with their audiences and requires technical expertise to navigate. AdTech Ecosystem: What is it and Who is it For?

article thumbnail

Presenting the Future of Mobile Advertising: Airpush Review 2021

Lemonads

So, we understand the importance of finding the best mobile ads network. This is the reason why we’ve put together an Airpush review, where we’ll go over the advantages and setbacks of partnering with this mobile network. Without further ado, let’s jump right in!

article thumbnail

Mediavine vs. AdSense vs. MonetizeMore: Ad Revenue Battle Royale 2023

Monetize More

Strong ad targeting capabilities for publishers to serve ads to specific audiences based on their interests, demographics, and browsing behavior, maximizing ad performance and revenue. Features: Ad Formats : Google AdSense supports various ad formats, including display ads, text ads, and link units.

article thumbnail

Understanding the Complicated World of Advertising Technology (AdTech) & Programmatic Advertising

Clearcode

Data also plays a key role in programmatic advertising as it allows advertisers to improve the performance of their campaigns and reach their target audience in a more effective way, and allows publishers to increase their ad revenues by learning more about their audiences and helping advertisers reach them.