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How contact tracking tech can reconnect brands with former customers

Martech

In 2016, LinkedIn data revealed that people who graduated between 2001 and 2010 (aka millennials) worked for an average of 3-4 companies in the first 5 years post-graduation. For companies that sell goods and services to B2B clients, the high rate of job churn means that today’s contacts may have moved on by next week (or tomorrow.)

ROI 113
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Top Affiliate Programs in 2022 (High Paying for Beginners)

Lemonads

These programs are all from highly trusted brands and household names, with high conversion rates, long cookie duration, and high payouts. Their affiliate program has amongst the highest conversion rates. They offer very high commissions and have a generous conversion rate.

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How to Create a High-Performance Content Marketing Strategy in 2020

Single Grain

Back in 2010, it was easy to gain a competitive advantage through content marketing, but ten years later, it’s a tactic that few businesses fail to employ. But you can also add small pop-ups, global scrolling ads or even a full-screen pop-up, depending on how aggressive you want to be – and what conversion rates you've tracked.

SEO 105
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Convergent TV Advertising in 2024

Basis

And whereas live events used to be available only via cable/broadcast (think: the Super Bowl being broadcast live exclusively on CBS back in 2010), these events are increasingly being streamed simultaneously via connected TV and on OTT platforms (for instance, Super Bowl LVIII being broadcast on CBS, Nickelodeon, CBS.com and Paramount+ ).

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9 call analytics platforms for marketing teams to consider

Martech

CallRail offers four solutions: Call Tracking, Form Tracking, Conversation Intelligence, and Lead Center. Call Tracking is a real-time solution that lets users track and analyze inbound calls to optimize marketing campaigns and maximize lead generation, conversion rates, and each campaign’s ROI. It has additional U.S.

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10 Easy Product Page Design Strategies That Will Boost Your Conversions

Single Grain

3% of e-commerce website visits result in successful conversions. The culprit for such underwhelming conversion rates is usually poor design and optimization of product pages. Grainy or pixelated images will only hinder your conversion rates since they don’t show your products properly, thus adding no value.

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What is OpenRTB & How Does It Work?

Lemonads

Advertisers love this because of the higher conversion rate potential and publishers love it because they can maximize the value of a single impression based on data and the ability to connect brands with the visitor in real-time. Check our other article which covered all about what RTB is and how it works!