Martech Series

JULY 13, 2022

mParticle, the leader in Customer Data Infrastructure, announced that DILLING, a high-growth Danish organic/sustainable clothing and underwear retailer, has selected mParticle to manage its customer data and lay a foundation for the delivery of more personalized eCommerce experiences.

Manufacturing 80

Manufacturing eCommerce Retail MarTech 80

Ad Monsters

AUGUST 16, 2024

MW: From ecommerce and events to entirely new and productized verticals (like for instance, WSJ’s Buy Side and recipes vertical), publishers are doing so much to diversify their revenue. But starting in the mid-2010’s, brand safety and suitability were called into question. That has been known for decades, at this point.

Conversion 105

Conversion Machine Learning eCommerce Audience 105

Paleo AdTech

APRIL 25, 2023

CoRelate was co-founded by our previous guest Omar Tawakol as a recommendation engine for ecommerce sites such as Barnes & Noble. AS acquired a DMP from Germany called Wunderloop in 2010. AudienceScience began life as digiMine, which merged with CoRelate to become Revenue Science. It was a mixed blessing, as Jeff recalls.

CPC 105

CPC CPM Ad network CPA 105

TechCrunch Ads

JUNE 17, 2022

“To date, fermentation-derived meat, seafood, egg and dairy companies have raised over $3 billion since GFI started tracking these investments in 2010,” reports Christine Hall, who took a closer look at the sector for TechCrunch+ this week. Full TechCrunch+ articles are only available to members.

Food 108

Food Marketing eCommerce Finance 108

Ad Wisey

JUNE 27, 2022

It enables smart, automated ad buying decisions based on big data assets collected from thousands of their customers – eCommerce stores, subsequently reducing time and risk of human error and increasing the effectiveness of ad buying, and does not require an extra budget for complex tests.

Public Relations 52

Public Relations Healthcare Fashion eCommerce 52

Paleo AdTech

DECEMBER 10, 2023

CoRelate was co-founded by our previous guest Omar Tawakol as a recommendation engine for ecommerce sites such as Barnes & Noble. AS acquired a DMP from Germany called Wunderloop in 2010. AudienceScience began life as digiMine, which merged with CoRelate to become Revenue Science. It was a mixed blessing, as Jeff recalls.

CPC 52

CPC CPM Ad network CPA 52

Lemonads

OCTOBER 11, 2020

Since Instagram got launched in 2010, not only it scaled in becoming what it is today, but it has brought the world to its attention by driving not only people, but also their pets on the platform! Instagram marketing strategy is no longer the stuff we make, but it’s all about the stories we tell! billion daily “likes”!

Marketing 52

Marketing Brand Awareness Audience Impressions 52