Fuel Lines

FEBRUARY 21, 2019

Once chosen, the new CMO will likely review agency relationships, so agency & martech providers with alcohol experience should reach out to lower level marketing personnel who can refer you. Launched in 2010, the company had only taken $6.5 In that vein, expect ROI to become a bigger focus. million in funding until now.

Agency 203

Agency Brand Awareness ROI Media 203

Martech Series

JANUARY 19, 2023

Founded in 2010, Repustate uses AI-powered semantic technology to model sentiment analysis, text analytics and enterprise search solutions. The post Sprout Social Acquires Repustate appeared first on MarTech Series. Marketing Technology News: IZEA Announces Q4 2022 Managed Services Bookings of $7.9M

Machine Learning 88

Machine Learning MarTech Communications Media 88

Martech Series

FEBRUARY 1, 2023

DLoja Virtual, established in 2010 to help small- and medium-businesses in Brazil sell online, offers an easy-to-use online store builder integrated with the most relevant payment gateways and shipment systems in Brazil.

Shipping 82

Shipping MarTech Marketing 82

Martech

MAY 1, 2024

“We use the application in early stage conversations or initial engagement with an active visitor to the website,” John Hansen, senior director, field marketing at Iron Mountain, told MarTech. It began selling automated digital assistants in 2010, still with a focus on the automotive industry.

Conversion 112

Conversion Communications Marketing MarTech 112

Martech Series

JULY 13, 2022

Since its founding in 2010, DILLING’s mission has been to create the best inner layers imaginable for all customers. Marketing Technology News: MarTech Interview with Alex Campbell, Co-founder and Chief Innovation Officer, Vibes.

Manufacturing 80

Manufacturing eCommerce Retail MarTech 80

Martech

APRIL 11, 2023

It’s 2010 and I’m working on my passion project, SLentrepreneur Magazine. My virtual avatar, Avarie Parker and my global team of editors, writers and photographers for my online publication SLentrepreneur taken circa 2010. Get MarTech! Picture this. This story is not unique. In your inbox.

Marketing 113

Marketing Conversion Education Entertainment 113

Martech

JULY 7, 2022

Modernizers – Are most likely to be the “original” technologists, constantly modernizing their martech stack. In order to accomplish this complex segmentation and coordination, MOps leaders are now responsible for cross-functional data – embodied by the modern martech stack imperative: integration. conducted by chiefmartec.

Marketing 98

Marketing MarTech GDPR Agency 98

Martech Series

AUGUST 8, 2022

Mr. Werther, who is returning to Simulmedia after ten years at other companies, previously served as President and as Chief Revenue Officer of Simulmedia between 2010-2012. Marketing Technology News: MarTech Interview with Douglas Thede, CEO at Lytho. from the George Washington University Law School, and a B.A. from Emory University.

MarTech 79

MarTech Media Advertising Marketing 79

Martech

NOVEMBER 7, 2022

Google understood that and offered $10 billion for the company in 2010. Get MarTech! The post Twitter’s demise would cost marketers an important, useful channel appeared first on MarTech. TikTok $46.86 Facebook $30.75 LinkedIn $25.97 Twitter $9.39. Why did he buy it? Those kind of connections are hard to replace.

Marketing 110

Marketing Finance Media MarTech 110

Martech Series

DECEMBER 20, 2022

Founded in 2000 as a search engine platform, Baidu has been an early adopter of artificial intelligence since 2010. Marketing Technology News: MarTech Interview with Michael Luckhoo, Co-Founder, Cirus Foundation. “As million patents within LOT.

Non-Profit 87

Non-Profit MarTech Marketing Advertising 87

Martech Series

AUGUST 18, 2022

Since its inception in 2010, Digital Air Strike has enabled dealers to leverage social media and online review sites to connect with consumers. Marketing Technology News: MarTech Interview With Laura Bassett, Vice President, Product Marketing at NICE CXone.

AutoMobile 91

AutoMobile Communications ROI MarTech 91

Martech

FEBRUARY 6, 2024

We’ve learned a lot since 2010. When we started Page One Power in 2010, we used almost half of our revenue for marketing. The post How to build a $10 million SEO agency appeared first on MarTech. Knowing the numbers helps you develop your plan. We have measurable goals for lead generation to help manage our business.

SEO 110

SEO Agency Marketing Impressions 110

Martech Series

FEBRUARY 9, 2023

“Since founding Sumo Logic in 2010, we have created a trusted, cloud-native, SaaS analytics platform for observability and security, enabling our customers to transform complexity into insights and accelerate their cloud transformation adoption,” said Ramin Sayar, President and CEO of Sumo Logic.

Affiliates 84

Affiliates MarTech Marketing Media 84

Martech Series

JANUARY 20, 2023

Marketing Technology News: Samba TV and MiQ Reach Multi-year Commercial Agreement Before his time as President and CEO at Brandwatch, Larsen held the same position at Falcon.io, a company he founded in 2010. was acquired by Cision in January 2019.

MarTech 78

MarTech Marketing Media Advertising 78

Martech Series

SEPTEMBER 26, 2022

Much of his recent project work has been done under his advisory firm, Calculation Consulting, which he founded in 2010 to provide data science, machine learning, and deep learning solutions. Marketing Technology News: MarTech Interview with Ivan Ostojic, Chief Business Officer at Infobip.

Machine Learning 82

Machine Learning Finance Impressions MarTech 82

Chief Martech

MAY 31, 2022

Second, interest in agile development has steadily declined since 2010. What happened in 2010? Yet with the rise of more and more no-code capabilities across martech , marketing ops is also empowering marketers with more and more self-service capabilities. It’s around 1/4 of the volume it was at its peak.

Marketing 111

Marketing Shipping Pop-Up Communications 111

Martech Series

JUNE 6, 2022

” Originally launched in 2010, the same year NCS was founded, the Sales Effect solution evolved continuously to help marketers stay ahead of CPG industry trends. Marketing Technology News: MarTech Interview with Jeffrey Ha, Chief Go-to-Market Officer at Rev.

Machine Learning 92

Machine Learning Advertising Cookies MarTech 92

Clearcode

OCTOBER 18, 2022

Founded: 2010 Headquarters: Tel-Aviv, Israel Specialties : Gaming Apps, Gaming Mods, AdTech. Founded: 2020 Headquarters: Tel-Aviv, Israel Specialties: Gaming, Mobile Gaming, The post Top Companies in the In-Game Advertising Industry appeared first on Clearcode | Custom AdTech and MarTech Development.

Advertising 93

Advertising Entertainment Fashion Ad Inventory 93

Martech

DECEMBER 4, 2023

Antennagate The iPhone 4 went on sale to much acclaim in June of 2010. Get MarTech! The post Why edge cases matter in marketing strategy appeared first on MarTech. Don’t accept “that’s an edge case” as an excuse. Failing to consider edge cases led to some very dramatic and public failures. Here are two examples. In your inbox.

Marketing 121

Marketing Fashion MarTech Conversion 121

Martech

SEPTEMBER 13, 2021

In 2016, LinkedIn data revealed that people who graduated between 2001 and 2010 (aka millennials) worked for an average of 3-4 companies in the first 5 years post-graduation. The post How contact tracking tech can reconnect brands with former customers appeared first on MarTech.

ROI 115

ROI Conversion Rate SEO Marketing 115

Martech

NOVEMBER 15, 2021

Below you will find a list of 6 notable vendors that we profiled in the latest MarTech Intelligence Report on marketing attribution and predictive analytics tools. For information on pricing and a deeper feature breakdown, download the MarTech Intelligence Report. Full Circle Insights. Click here to download! Marketing Evolution.

Marketing 110

Marketing Machine Learning ROI Cookies 110

Martech Series

JULY 20, 2022

Zero trust was first defined by John Kindervag in 2010, and most organizations now accept it as a security imperative. Marketing Technology News: MarTech Interview with Alex Campbell, Co-founder and Chief Innovation Officer, Vibes. Datawiza’s approach to zero trust: Protect applications.

MarTech 71

MarTech Marketing 71

Martech Series

NOVEMBER 11, 2022

Marketing Technology News: MarTech Interview with Ray Zhou, co-founder and co-CEO at Affinity. appeared first on MarTech Series. The cost in productivity, and lack of solutions for Hybrid Work environments, coupled with over $10.5 Marketing Technology News: Using Decision-Driven Analytics to Maximize Ad Revenue. User Defined.

MarTech 72

MarTech Marketing 72

Martech

APRIL 3, 2024

She also told us she was an early MarTech subscriber.) Now, she’s a valuable contributor to MarTech and a frequent speaker at in-person and virtual events, including recently at The MarTech Conference. What sparked your interest in martech? The post Natalie Jackson: Spotlight on the Expert appeared first on MarTech.

MarTech 80

MarTech Marketing SEO Communications 80

Martech Series

OCTOBER 19, 2022

500 for two years in a row and was acquired by NASDAQ OMX in 2010 for integration into its 100+ global exchanges. Marketing Technology News: MarTech Interview with Jim Yu, CEO at BrightEdge. LaFever and Myerson have been business partners for more than 21 years.

Finance 79

Finance Machine Learning GDPR Education 79

Martech Series

JUNE 8, 2022

In 2010, Ford joined Mendix as solutions architect/sales engineer when the young company had fewer than 40 employees. Marketing Technology News: MarTech Interview with Ed Locher, Vice President of Marketing at HG Insights. The same year, Ford helped launch the company’s first branch in the United Kingdom.

Marketing 70

Marketing MarTech 70

Martech

JULY 12, 2023

To give some context into how significant this number is, when Instagram launched back in 2010 as an independent platform, it took a week to just reach 100,000. Get MarTech! The post Marketing on Threads: What you need to know appeared first on MarTech. Can’t believe it’s only been five days!” In your inbox.

Marketing 98

Marketing Retail Fashion Conversion 98

Martech

FEBRUARY 24, 2022

Below you will find a list of 19 call analytics vendors that we profiled in the latest MarTech Intelligence Report on enterprise call analytics platforms. For information on pricing and a deeper feature breakdown, download the MarTech Intelligence Report. London-based Infinity was founded in 2010 and has 135 employees.

Marketing 98

Marketing Healthcare Conversion Real Estate 98

Clearcode

MARCH 13, 2023

Since its inception in November 2010, real-time bidding (RTB) has become one of the most significant advancements of the programmatic advertising industry, allowing advertisers to bid on and purchase individual impressions from thousands of publishers. appeared first on Clearcode | Custom AdTech and MarTech Development.

Impressions 52

Impressions Communications Manufacturing Ad Targeting 52

Martech Series

FEBRUARY 3, 2023

QuickCam was voted one of the best computer gadgets of all time by Time magazine in 2010. With the release of the iPhone 4 and FaceTime in 2010, smartphone video conferencing really took off. The post Video Conferencing Software and Its Evolution appeared first on MarTech Series.

Communications 73

Communications Healthcare Manufacturing Marketing 73

Lemonads

JANUARY 3, 2021

AdTech/MarTech Vendors Finally, vendors of AdTech and MarTech solutions who want to incorporate RTB capabilities into their tools will find that adopting the standards of the OpenRTB project can make their offering much more attractive. Check our other article which covered all about what RTB is and how it works!

Ad Exchange 52

Ad Exchange Header Bidding Ad Space Impressions 52

Clearcode

APRIL 26, 2022

AdTech & MarTech Glossary. AdTech and MarTech Predictions and Trends in 2022. The last set of terms that we’ll look at are AdTech and MarTech. Marketing technology, or MarTech for short, is software that’s used to create and manage digital marketing activities. View and download the slides from the presentation here.

Advertising 40

Advertising Header Bidding Ad Server Ad Exchange 40

Clearcode

FEBRUARY 25, 2022

In June 2010, the European standards agency ETSI approved version 1.1.1 appeared first on Clearcode | Custom AdTech and MarTech Development. In 2008, in Berlin, Germany, the world saw the first demo of that concept system. of the hybrid broadcast broadband TV specification.

Advertising 52

Advertising Ad Server Banner Geo targeting 52

Clearcode

AUGUST 13, 2023

iPad went on sale in 2010, and a few days afterwards, Apple introduced their advertising platform, iAD. Playable Ads Source: MarTech Playable ads are like app “samples,” as they allow users to try out the software through all sorts of mini-games before installing it. Facebook’s Mobile Ads was launched in 2012.

Advertising 52

Advertising Banner Ad Exchange Mobile Ads 52

Martech

JUNE 28, 2023

Machines talking to machines” started rolling out in early to mid-2010, making their way into manufacturing, precision agriculture, complex information networks and for consumers in a new wave of wearables. Get MarTech! The post Artificial intelligence + human intelligence = success appeared first on MarTech. In your inbox.

Manufacturing 117

Manufacturing Communications MarTech Marketing 117

Martech Series

OCTOBER 28, 2022

” Marketing Technology News: MarTech Interview with Andrew (Andy) Kieffer, CEO of Voxfeed. Invented the use of instrumentation for security, including interactive application security testing (IAST) and runtime application self protection (RASP) and earned seven patents for the technology with Arshan Dabirsiaghi in 2010.

Healthcare 85

Healthcare Finance Cookies MarTech 85

Martech

MARCH 25, 2024

It means we’re still talking about issues that were hot buttons back in 2010 and 2013 when people thought of it as the cheap and easy channel. Get MarTech! The post 3 keys for better email engagement in Gmail appeared first on MarTech. All I had to do was update the slide with new creative. And that’s sad!

ROI 101

ROI Conversion Marketing MarTech 101