Adweek

SEPTEMBER 26, 2022

Pinillos will join from PepsiCo, where was svp for snacks in Europe since 2011 running a team of 50 people across brands including.

Communications 219

Communications Marketing 219

Fuel Lines

FEBRUARY 17, 2014

Of Agencies Expecting New Business Opportunities Will Increase In Upcoming Year 2014: 69% 2013: 60% 2012: 72% 2011: 74% The great news is that we seem to be on a bit of a rebound now that a lot of the political inertia in Washington is somewhat behind us.

Agency 251

Agency Marketing 251

Fuel Lines

MAY 19, 2016

A Decent Proposal photo credit: Definition of the RFP – 2011-11-06 via photopin (license) The post Five Billion Reasons to Change the RFP for Ad Agency New Business appeared first on FUEL LINES.

Agency 268

Agency Marketing Advertising 268

Adweek

JULY 16, 2024

Since 2011, the Governors Ball Music Festival has brought together some of the biggest names in music, such as SZA, Sabrina Carpenter and Peso Pluma, in one location. Organizing an event in the city that never sleeps is no easy task. Everything from the musical acts to the brand activations must be engaging. Governors Ball.

Marketing 157

Marketing 157

Fuel Lines

NOVEMBER 17, 2013

H ere are some additional insights from this report: Median salary for the industry rose to $77,000 in 2013, compared to 2012’s reported $73,000 and $68,300 for 2011. The salary and employee benefits your agency provides serve a major role in recruiting, retaining, and motivating staff.

Agency 278

Agency Marketing Advertising 278

Fuel Lines

MARCH 12, 2013

Proposing to make the internet more secure In 2011, the U.S. In 1 internet minute, 204 million emails are sent (most have found their way to MY inbox); 1.3 million videos are viewed on YouTube; 2 million Google searches are conducted and 6 million Facebook pages are viewed. 95% of the music downloaded will be pirated. In 2012, 2.5

Agency 260

Agency Communications 260

Fuel Lines

OCTOBER 9, 2013

His first book on social business, and social media’s impact on corporate culture (co-authored with Amber Naslund) was The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter and More Social (Wiley, 2011). ” The concept was first delivered publically at Content Marketing World in September, 2011.

Agency 273

Agency Banner Marketing Media 273

Fuel Lines

NOVEMBER 30, 2012

DigiDay Online shoppers watched 40% more videos on retail websites in 2011. In Comprehensive Media’s guide to saving money on creating videos, Joel and his team provide these top 10 reasons why you should care about video: Online video delivers 10 times the response rate of static text and graphics. times longer with video.

Agency 279

Agency Retail Video Ads Media 279

AdExchanger

FEBRUARY 11, 2024

For example, in 2011, Max Schrems was a law student on a semester abroad at Santa Clara University in California, near Facebook’s Menlo Park office. The biggest shakeups to online advertising can come when outsiders get a glimpse of how web monetization works – are revolted – and force change as a public service.

Ad Tech 127

Ad Tech Advertising 127

Fuel Lines

JULY 1, 2013

The 2011 Edelman Trust Barometer found that both company experts (like agency department managers) and regular employees are trusted far more than CEOs, yet most company information is created from the top-down perspective.

Agency 275

Agency Marketing Communications Media 275

Fuel Lines

JANUARY 7, 2016

Since their first conference in 2011, they’ve held events in different cities every year. Their research has been featured in Advertising Age, Adweek, CNN, Forbes, Fortune, USA Today, The Wall Street Journal and The Washington Post. They decided to hold the world’s first Millennial Marketing conference: Share.Like.Buy.

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Agency Food Marketing Media 255

AdExchanger

NOVEMBER 19, 2023

Covato launched Growth by Science, initially as a side project in 2011 while working full time building […] The post The Problem With Ad Platform Measurement – From Someone Who Knows appeared first on AdExchanger. It’s time for change.”

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Fuel Lines

OCTOBER 2, 2012

The advent of the new lower-priced tablets in late 2011 brought in a new crop of tablet owners. Highlights of this study of interest to ad agencies: The survey shows continued resistance to paying for content on mobile devices. Half of all U.S.

Agency 271

Agency Audience Marketing Advertising 271

AdExchanger

JULY 2, 2024

This classic comic first ran in June 2011. Happy Independence Day! Stay cool out there, and here’s a deep cut for you with a summery theme. The post Comic: Feeding The Graph appeared first on AdExchanger.

Media 111

Media 111

More About Advertising

JUNE 21, 2021

It was founded in 2011 by Logan Plant. St Luke’s won the business in a four-way remote pitch handled directly by Beavertown. Beavertown’s brands include Neck Oil, Nanobot, Lazer Crush and Gamma Ray. Beavertown marketing director Tom Rainsford.

Agency 124

Agency Advertising Marketing Media 124

Fuel Lines

FEBRUARY 24, 2014

Since our first Millennial Conference in 2011, we’ve held events in different cities every year. Our research has been featured in Advertising Age, Adweek, CNN, Forbes, Fortune, USA Today, The Wall Street Journal and The Washington Post. This year, we have planned four Share.Like.Buy events.

Agency 279

Agency Marketing Retail Entertainment 279

TechCrunch Ads

MAY 25, 2022

” In 2011, Twitter settled with the FTC , which had accused Twitter of serious lapses in its data security that allowed hackers to obtain unauthorized administrative control of the platform.

Audience 123

Audience Agency Media Advertising 123

AdExchanger

MAY 26, 2024

This classic comic first ran in October 2011. Wishing you all a beautiful Memorial Day! The post Comic: The Cookie Pool appeared first on AdExchanger.

Cookies 92

Cookies First-Party Cookies 92

AdExchanger

NOVEMBER 27, 2024

This classic comic was originally published on November 24, 2011. Happy Thanksgiving! Thank you to all of our readers! What we’re most thankful for, obviously, is all of you. The post Comic: Thanksgiving Day In Ad City appeared first on AdExchanger.

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More About Advertising

FEBRUARY 25, 2021

Rewind to 2011 and we have this for. We’ve described recently the move from ambitious ads to digital-friendly content, something that has has greatly diminished the influence of creative agencies (for better some might say.) The post MAA blast from the past: Rik Mayall for Bombardier first appeared on More About Advertising.

Agency 104

Agency Advertising 104

Fuel Lines

MARCH 29, 2018

“In 2011, I upped the ante in my personal life and started a journey that’s absolutely maximized my diet, fitness, health, well being and longevity. Eric has the professional credentials, having worked over 25 years with brands such as Naked Juice, Atkins Nutritionals, Jenny Craig, Herbalife, Nautica and Perfect Bar.

Agency 245

Agency Communications Media Food 245

Marketing Dive

SEPTEMBER 22, 2022

Jill McVicar Nelson, who’s been with Dunkin’ since 2011, has spearheaded several menu offerings targeted at the “next generation of guests.”

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More About Advertising

SEPTEMBER 17, 2015

Four years on from New Zealand in 2011 the Rugby World Cup 2015 arrives on our shores. Well here we go. The waiting is (nearly) over. Or to be precise – lands in England and Wales. But it hasn’t just arrived of course. Preparation started immediately after that last final in Auckland, and in fact.

Finance 98

Finance Media Agency Advertising 98

Fuel Lines

JULY 26, 2012

A 2011 survey by Barkley, The Boston Consulting Group and SMG found that 77% of them use laptop computers at home and at the time, 59% had smartphones. They’re all a vital part of your customer base right now and their spending power—currently estimated at $200 billion annually—will only increase over time. This is a tech-savvy group.

Agency 154

Agency Marketing Media Advertising 154

Digiday

MARCH 17, 2024

Vox Media acquired 24-year-old Outsports in 2011, and it was the only LGBTQ publication at the company, Buzinski said. All seven people on the Outsports team have moved to Q.Digital as part of the “acqui-hire” deal, including co-founders Jim Buzinski and Cyd Zeigler and five contributors, said Scott Gatz, CEO of Q.Digital.

Media 96

Media Marketing 96

Ad Rants

OCTOBER 28, 2024

billion but discontinued the Palm product lineup in 2011. The smartphone featured webOS, which was Palm's Linux-based operating system. Hewlett-Packard bought the Palm brand in 2010 for $1.2 But you probably want to hear about the ad. The ad ran in 2009.

Marketing 158

Marketing Advertising 158

More About Advertising

APRIL 21, 2015

Rich Denney and Dave Henderson joined DLKW Lowe as executive creative directors in 2011. Described by Mark Wnek as London’s ‘most grown-up creative team,’ they first worked together at RKCR/Y&R before moving to Saatchi and Saatchi and then DDB.

Agency 85

Agency Advertising 85

More About Advertising

JANUARY 30, 2018

Graham Fink, who’s achieved pretty much everything a creative can do in a long career beginning at London’s fabled CDP (where he fibbed about his age to get in) is leaving Ogilvy China where he has headed the creative operation since joining from M&C Saatchi in 2011.

Agency 81

Agency 81

Martech

NOVEMBER 18, 2021

Braze, a New York-based company, was founded as Appboy in 2011 and re-branded in 2017. Shares were priced at $65, above the expected range of $55 to $65. Following the jump, the company had a market value of over $8 billion. It orchestrates engagement between brands and customers across multiple channels.

MarTech 110

MarTech Marketing 110

Martech

MAY 3, 2022

They estimate the landscape has grown 24% since the 2020 edition — and a staggering 5,233% since the first edition in 2011. The landscape Brinker has been helming since 2011 became a sufficiently iconic visual representation of the space that it’s worth commenting on major design changes evident in the latest versions.

MarTech 111

MarTech Manufacturing Marketing 111

Digiday

JULY 15, 2024

So that had marketers touting their sustainability efforts in advertising — with many likely inspired by Patagonia’s famous “Don’t Buy This Jacket” Black Friday ad from 2011 — and making public commitments to do better. Consumers, especially those desirable young Gen-Z consumers, supposedly wanted more from brands.

Marketing 80

Marketing Advertising 80

Digiday

APRIL 23, 2024

It’s the first “Top Spin” title since 2011’s “Top Spin 4,” and the latest in a succession of sports games to be released by 2K over the past year. As video game publishers adjust to a changing market, the lasting popularity of sports games could present a potential lifeline.

Marketing 82

Marketing Media 82

Rob Campbell

OCTOBER 18, 2022

I wrote about it way back in 2011 … but even now, hate – or whatever we want to call it – has the affect of pushing me to learn, grow and try more stuff than I’ve done before because I want to do things better than whoever or whatever the focal point of my distain, achieved. This is not a new thing.

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Fuel Lines

SEPTEMBER 4, 2012

His second New York Times bestseller The Thank You Economy (March 2011), details the effect of social media on business and has become required reading for business leaders. Why Now Is the Time to Cash in on Your Passion (October 2009) hit the New York Times, Wall Street Journal and Associated Press Best-Sellers lists in its first weeks.

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Marketing Agency Media Shipping 277

Digiday

SEPTEMBER 16, 2024

Navigating controversy Founded in 2011, Nerd Street Gamers is an esports infrastructure business. Today, the company’s emerged, battle-worn but standing, with a revamped business model and a fresh funding round — albeit at its lowest valuation ever.

Media 81

Media Marketing 81

Digiday

OCTOBER 18, 2023

Founded in 2011, Kraken is one of the oldest Bitcoin exchanges that’s become one of the world’s largest crypto exchanges. However, the crypto exchange platform Kraken has made it the tagline of a new campaign as it seeks to rise above what many see as a broken idea and a shrinking market.

Marketing 89

Marketing Media 89

Fuel Lines

AUGUST 2, 2013

Finding a Positioning of Expertise Barkley commissioned their own research in 2011, a comprehensive study of the attitudes and habits of Millennials: “American Millennials: Deciphering the Enigma Generation.

Agency 279

Agency Marketing Retail Non-Profit 279