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In 2006, Dave joined the team as SVP/GM at BlueLithium, a high-flying adnetwork. One of Dave’s contributions was to tilt the network toward retargeting, starting with a pixel on T-Mobile’s site and leading to a first-look deal with MySpace to cherry-pick impressions for retargeting. ”
In 2006, Dave joined the team as SVP/GM at BlueLithium, a high-flying adnetwork. One of Dave’s contributions was to tilt the network toward retargeting, starting with a pixel on T-Mobile’s site and leading to a first-look deal with MySpace to cherry-pick impressions for retargeting. ”
We’ve seen thousands of lemonads members try out dozens of different adnetworks with mixed results, especially if opting for more obscure networks. This platform is one of the best networks for affiliates because it offers traffic from 195 countries and multiple ad formats that are suitable for marketers of all levels.
John was the co-founder with his brother Scott Ferber of the very well-known Baltimore-based adnetwork eventually called Advertising.com, which began in 1998 and sold to AOL for a reported $435 million (plus about $60 million cash) in the summer of 2004. The brothers stayed at AOL for two years, John working as a Chief of Product.
John was the co-founder with his brother Scott Ferber of the very well-known Baltimore-based adnetwork eventually called Advertising.com, which began in 1998 and sold to AOL for a reported $435 million (plus about $60 million cash) in the summer of 2004. The brothers stayed at AOL for two years, John working as a Chief of Product.
Dive Deeper: * 22 Alternative AdNetworks for Best PPC Conversions in 2022. * A Simple Hack to Combine Facebook Ads and Google Ads. * How This E-commerce Store Doubled Its Revenue Using Our Facebook Ads Advice. Running retargeting campaigns based on target demographics. How to Choose the Right PPC Company.
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