Martech

MARCH 6, 2023

We initially came out as an ad network selling data and audiences. We were one of the first DMPs coming to market in 2011.” ” Through an aquisition, they expanded into the cross-device and full identity resolution space, and they also offer one of the largest global data marketplaces, the Lotame Data Exchange.

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Digiday

FEBRUARY 8, 2023

Tawakol — who co-founded the data management platform BlueKai and also the enterprise voice AI platform Voicea — wouldn’t disclose any specific brands or content creators that have agreed to test his company’s latest tech.

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Paleo AdTech

FEBRUARY 7, 2023

Omar was the co-founder of a couple of previous success stories, most notably BlueKai, the data provider and early data management platform (DMP) acquired by Oracle in 2014 for over $400 million, a 10x net revenue multiple. Adobe acquired Demdex in 2011.

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Paleo AdTech

DECEMBER 10, 2023

Omar was the co-founder of a couple of previous success stories, most notably BlueKai, the data provider and early data management platform (DMP) acquired by Oracle in 2014 for over $400 million, a 10x net revenue multiple. Adobe acquired Demdex in 2011.

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VideoWeek

MARCH 7, 2025

Founded in 2006 by Andy Monfried, Lotame began as a media data business with two divisions: an advertising network called Lotame Media Group, and a data management platform (DMP) named Crowd Control. In 2011, the company exited the advertising network business to focus on data management.

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