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35. Michael Katz – double-clicking on InterCLICK and Yahoo

Paleo AdTech

Before that he was founder and president of InterCLICK (hereafter due to caps-aversion: Interclick), a data-informed ad network which started business in the Boston metro region in 2005 and was sold to Yahoo in 2011 for a reported $270 million. Growth was solid in the years 2009-2010.

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35. Michael Katz – double-clicking on InterCLICK and Yahoo

Paleo AdTech

Before that he was founder and president of InterCLICK (hereafter due to caps-aversion: Interclick), a data-informed ad network which started business in the Boston metro region in 2005 and was sold to Yahoo in 2011 for a reported $270 million. Growth was solid in the years 2009-2010.

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How one startup hopes to decentralize ad exchanges to benefit publishers and agencies

Digiday

As part of increasing trust and transparency, DDM said it uses multiple demand-side platforms to monitor ads and dashboards for clients to view metrics. It can be difficult given the ever-growing ecosystem — from 2011 to 2020, marketing tech has grown from 150 vendors to around 8,000, according to ANA.

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20+ Best Push Ads Networks - Which Are the Best Push Advertising Networks in 2021? (Ultimate Guide 2021)

Lemonads

And, affiliates can also enjoy: Multi-language customer service Intuitive dashboard Low competition when compared to other push networks AdCash AdCash is a powerful demand-side platform established back in 2008. This ad network boasts a world-class support team and more than 100 million monthly subscribers.

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The WIR: RTL Pulls M6 Sale, Xperi Completes its Split, and the Mail Gets Sued

VideoWeek

This is not the first time the newspaper industry has faced charges of this nature; in 2011, phone hacking at Rupert Murdoch-owned News of the World precipitated advertiser boycotts that forced its closure. “In programmatic advertising, premium inventory access is drawing almost equal excitement,” said the report.

GDPR 64
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Publicis’ Acquisition of Lotame Marks a New Era of Data and AI for Agencies

VideoWeek

Founded in 2006 by Andy Monfried, Lotame began as a media data business with two divisions: an advertising network called Lotame Media Group, and a data management platform (DMP) named Crowd Control. In 2011, the company exited the advertising network business to focus on data management.

Agency 52
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The WIR: Google Changes Tone on News Value, ProSieben Board Approves Sale of Non-TV Assets, and Publicis Integrates Firefly into CoreAI

VideoWeek

Tubi launched in the UK last year, and will now sell inventory through Nexxens supply-side platform, Nexxen SSP. Krichefski first joined WPP back in 2011 as EMEA COO for MediaCom, and took up the role of EMEA and UK CEO for GroupM in 2023. Laroze has been with Havas since 2007, becoming CFO in 2011. “Staying no.