The Barkley Agency Finds A Niche in Marketing to Millennials
Fuel Lines
AUGUST 2, 2013
Finding a Positioning of Expertise Barkley commissioned their own research in 2011, a comprehensive study of the attitudes and habits of Millennials: “American Millennials: Deciphering the Enigma Generation. Here are some stats on Millennials this research uncovered: 80 million Millennials, almost 25% of the US population $1.3
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