Monetize More

MAY 30, 2023

Provides an ad server, RTB ad exchange, private marketplace capabilities, and high fill rates with access to numerous DSPs and integrated ad networks. PubMatic Offers a digital ad platform for app developers and publishers, including the OpenWrap SDK for header bidding in mobile in-app ads. Results vary.

Ad network 97

Ad network Mobile Ads Ad Exchange Fill rate 97

Lemonads

OCTOBER 6, 2020

TripleLift Review Company Founded in 2012, TripleLift is a technology company rooted at the intersection of creative and media. They hate annoying ads. Dynamic Templating TripleLift Dynamic Templating adapts advertisers’ creative components in real time, rendering native ads that seamlessly match the look and feel of every environment.

Native Advertising 52

Native Advertising Advertising Click Through Rate Banner 52

Digiday

JUNE 8, 2022

This generic ID resides in the ad server and is sent to the DSP — it has no PII attached to it. Epsilon designed CORE ID in 2007 on a privacy-by-design basis and has been building its identity graph of more than 200 million people through direct publisher relationships since 2012. Is it interoperable? and other products.

First-Party Cookies 69

First-Party Cookies Cookies Header Bidding Ad Tech 69