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57. Mike Yavonditte – optimizing Alta Vista, Quigo and Yieldmo

Paleo AdTech

He was formerly CEO of Quigo, an innovative semantic ad network that built a formidable competitor to Google’s AdSense and was acquired by AOL in 2007 for a reported $340 million. Before that, he worked at Alta Vista and Juno, a pioneering ISP that launched a number of luminous ad tech careers at the dawn of the internet.

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57. Mike Yavonditte – optimizing Alta Vista, Quigo and Yieldmo

Paleo AdTech

He was formerly CEO of Quigo, an innovative semantic ad network that built a formidable competitor to Google’s AdSense and was acquired by AOL in 2007 for a reported $340 million. Before that, he worked at Alta Vista and Juno, a pioneering ISP that launched a number of luminous ad tech careers at the dawn of the internet.

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AdTech Ecosystem: Navigating Trends and Insights 

Smart-Hub

Audio ads on streaming and podcasts, along with increased smartphone use for better mobile ads, are also boosting this growth. What is Ad Tech? Evolution of AdTech Let’s take a look at a brief ad tech industry overview from its early years to the present.

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Why I Joined InMobi: Philip Gale

InMobi

In 2012 I jumped out of aerospace and into mobile advertising, which is completely the opposite end of the spectrum and keeps me on my toes every day! I grew up in mobile ad tech, and after spending a few years agency side I always knew I wanted to return. Enter digital advertising!

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The Best Mobile Ad Networks For 2023

Monetize More

Looking for the best mobile ad networks to boost your revenue in 2023? From Google Ad Exchange and AdMob to PubMatic, and RhythmOne, these networks provide access to a vast global user base and support various ad formats. Smarty Ads Provides a full range of ad tech tools for monetizing apps and websites.

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Tremor International Agrees to Acquire Amobee for $239 Million

VideoWeek

Video and CTV ad tech business Tremor International has agreed a deal to acquire demand-side platform Amobee from Singapore-based telco SingTel for $239 million. Tremor, like many other ad tech companies, has been racing to establish itself as a leader in CTV advertising. The race to own CTV.

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The WIR: DAZN Cuts UK Workforce, Facebook Rethinks Paying Publishers, and Google Lobbies Against Canadian Online News Act

VideoWeek

GPP was created as one of the products of IAB Tech Lab’s Project Rearc initiative, and it is a single protocol designed to streamline transmitting privacy, consent, and consumer choice signals from sites and apps to ad tech providers. Crisis Adverted: Mobile Ad Spend on the Rise Post-IDFA, read on VideoWeek.