60. Katrin Ribant – giving us the data on Datorama
Paleo AdTech
DECEMBER 10, 2023
Katrin was a co-founder of Datorama in 2012, and the platform was acquired by Salesforce in 2018 for a reported $800 million. It proved particularly attractive to large media agencies. Next stop was MediaMind, formerly Eyeblaster, a rich-media ad server. Prudently, Havas looked for viable alternatives.
Let's personalize your content