Single Grain

SEPTEMBER 16, 2022

is the latest Internet technology that leverages machine learning, artificial intelligence and blockchain to achieve real-world human communication. 1999-2012). It is built using artificial intelligence, machine learning and the semantic web, and uses the blockchain security system to keep your information safe and secure.

Machine Learning 29

Machine Learning Communications Marketing SEO 29

Spoton Digital Media

APRIL 18, 2022

In October 2012, Google introduced a version of Google Analytics called Universal Analytics (UA). UA data focuses on independent sessions, and it uses cookies to collect data. GA4 offers sophisticated machine-learning features that can make predictions about user behavior and conversions. What’s the Difference?

Machine Learning 80

Machine Learning ROI Audience eCommerce 80

Martech

APRIL 26, 2022

In 2012, Google Tag Manager had yet to be released, and mobile-first web design was a new concept. Universal Analytics will be disappearing coincidentally around the same time as the death of the cookie. User tracking will now be supplemented with machine-learning data baked right into Google Analytics 4.

Machine Learning 101

Machine Learning Conversion Education Marketing 101

Automatad Inc.

FEBRUARY 14, 2022

Despite the adtech industry claiming to be prepared for a post-cookie world, 46% of industry leaders have no clue about alternative addressability and measurement solutions, while 55% still don’t have a viable first-party data collection system in place. Publishers need to immediately start adopting solutions for a post-cookie world.

Cookies 52

Cookies Affiliates Non-Profit First-Party Cookies 52

VideoWeek

MARCH 3, 2023

The new layoffs impact product managers, data scientists and engineers working on machine learning and site reliability, according to the NYT. RTB House found that the scale of users testing the Privacy Sandbox proposal has increased from its initial tests in October, but remains low compared to cookie-based ad buying. “On

Advertising 52

Advertising Marketing Retail Ad Tech 52

Martech

JULY 5, 2024

In 2012, we were in a world where people interacted with businesses through their websites and advertisers could count on cookies and fully observable journeys to get the information they needed. They use machine learning to help businesses understand and act on their data.

Conversion 113

Conversion Machine Learning Audience Education 113