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Nancy is the CEO and founder of MediaWallah , an identity resolution provider she started in 2013 as a way to “give back” to an industry that has been generous to her. She was introduced to L90 when the network approached them to use their ad serving technology, and Nancy’s joined the hard-driving sales team at L90.
Nancy is the CEO and founder of MediaWallah , an identity resolution provider she started in 2013 as a way to “give back” to an industry that has been generous to her. She was introduced to L90 when the network approached them to use their ad serving technology, and Nancy’s joined the hard-driving sales team at L90.
Beginning with an internship in ad operations at a small adnetwork, it was only a short time before she became the ad operations lead. where she has combined her experience into a role that manages programmatic, paid media ad operations, and tagging & trafficking. She is currently at JPMorgan Chase & Co.,
The original idea was simply to automate the manual process of buying and selling inventory on adnetworks. Urschel and Green found some success with their auction model for adnetworks in the U.K., a smaller market, and eventually signed up 39 adnetworks as members of its adnetwork-only exchange, charging a flat fee.
The original idea was simply to automate the manual process of buying and selling inventory on adnetworks. Urschel and Green found some success with their auction model for adnetworks in the U.K., a smaller market, and eventually signed up 39 adnetworks as members of its adnetwork-only exchange, charging a flat fee.
Nativo helps with content creation with assistance Nativo Pros for Publishers: Genuine native advertising network Easy installation High quality and engaging inventory Unlike other adnetworks, clicking the ad content won’t get redirected to another page.
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