2013, Ad Targeting and Display Advertising

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2013

Ad Targeting

Display Advertising

How To Build a Demand-Side Platform (DSP)

Clearcode

SEPTEMBER 11, 2023

Optimization Features Well-designed DSPs have modules to maintain ad campaigns, optimize ad targeting, and control spending. Optimal Ad Targeting Implementing sophisticated algorithms for efficient ad targeting and delivering the right ads to the right users at the right time is a challenge.

Demand Side Platform

Demand Side Platform Ad Exchange Impressions Ad Targeting

How brands like Panera, KFC, and Pepsi are leveraging mobile ads to attract high-quality customers (and why you should, too!).

Ad Beat

JANUARY 1, 2020

There are several ways in which you can market your business using mobile advertising. For example, if you don’t have an app, but your website is mobile-optimized, you’d be better off investing in mobile search or display advertising campaigns. Google is the main player when it comes to mobile display ads.

Mobile Ads

Mobile Ads Click Through Rate CPM Real Estate

AdTech Trends

How To Build a Demand-Side Platform (DSP)

How brands like Panera, KFC, and Pepsi are leveraging mobile ads to attract high-quality customers (and why you should, too!).

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