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Startups and Their Marketing Strategies: Lessons from Leading Brands

Martech Series

The company was established in 2013, and in a year, it expanded its services to around 30 states in the US. The taxi service company uses the latest marketing tools and technologies to grow its business, attract riders and customers, and increase its brand awareness.

Marketing 103
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Tests Assured Brings on Industry Veteran Gordon Bell as VP of Marketing

Martech Series

In this role, Bell will leverage his 25+ years of experience building brand awareness at fast-growth technology companies to expand Tests Assured marketing capabilities. 2 in 2013 to not only build a brand for the wireless charging startup but also nurture it from its earliest years through an IPO and global expansion. .

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State Of Mobile Messaging Apps In Indonesia – Functionality Wins Over Features!

InMobi

Generate brand awareness: Indonesian mobile consumer’s most frequent social networking and messaging and news/ weather mobile sites or applications. Generate brand awareness by targeting ads to these mobile properties and other sites they frequent.

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Why Hoka is experimenting with connected TV in its first global campaign

Digiday

There’s also been a bump in 14,000 new followers across social platforms, Delaney said, indicating that the campaign is driving awareness and attracting new customers. Hoka, which was founded in 2009 and fully acquired by multibillion-dollar Deckers Brand in 2013, saw its fiscal 2022 revenue grow by 56% year-over-year to almost $900 million.

Pop-Up 69
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The Mobile Opportunity for Travel Marketers

InMobi

With the wide availability of free WiFi across many airports and in flight WiFi becoming a reality, the brands have tremendous opportunity to reach travelers and keep them entertained. According to Airline IT trends survey 2013, more than 50% of airlines offer flight search, tickets, check-in and boarding pass via mobile.

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Key Learnings and Takeaways from Snapchat’s Growth Journey…

Martech Series

million Series A funding in the beginning of 2013. Snapchat introduced two new “Stories and Chat” features in 2013. Growth Headaches faced by Snapchat: Snapchat faced many growth headaches in 2013. The platform resulted in brand awareness along with improving revenue streams. million Snapchat users.

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Best Paid Search Marketing Agency in 2022: Top 10 Choices

Single Grain

Here are the top benefits of using PPC services to boost your business growth: Pay-per-click ads improve brand awareness because your business gets displayed at the top of the search results for your target locations and keywords. They use a customer-led approach to drive qualified traffic and increase brand awareness and sales.

Agency 52