2013, Click Through Rate and Rich Media

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2013

Click Through Rate

Rich Media

Make the most of Mobile: Pounce, as other lean back

InMobi

JUNE 24, 2012

With tablet sales set to treble by 2013, the influence of mobile on purchasing behavior will only grow. This includes advertising, with click through rates jumping by more than 10 per cent for mobile campaigns at this time of day.

Click Through Rate

Click Through Rate Rich Media Entertainment Media

How brands like Panera, KFC, and Pepsi are leveraging mobile ads to attract high-quality customers (and why you should, too!).

Ad Beat

JANUARY 1, 2020

A common misconception here is that mobile ads are usually lower in quality, however, according to an eMarketer report, the click-through rates (CTR) are actually higher on mobile. In 2013, the company released an iOS AR mobile app that customers can use to try virtual pieces of furniture from their most recent launch.

Mobile Ads

Mobile Ads Click Through Rate CPM Real Estate

AdTech Trends

Make the most of Mobile: Pounce, as other lean back

How brands like Panera, KFC, and Pepsi are leveraging mobile ads to attract high-quality customers (and why you should, too!).

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