Remove 2013 Remove Demand Side Platform Remove Retargeting
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How To Build a Demand-Side Platform (DSP)

Clearcode

A demand-side platform (DSP) is a piece of software that advertisers and ad agencies use when they want to buy ad inventory in an optimally streamlined manner across multiple ad exchanges and supply sources. Table Of Contents What Is a Demand-Side Platform and What Is It For? How Does a DSP Work?

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Verve Group Acquires Dataseat

Martech Series

Founded in London, Dataseat provides app developers with tools and software to manage and control their own user acquisition, retargeting and cross-promotion campaigns. Dataseat provides customers with a demand-side platform ( DSP) and unique bidding algorithms based on their customers’ first-party data.