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Ada Announces New Office in Israel and the Appointment of Chief Product Officer

Martech Series

The company doubles down on product innovation with a new Machine Learning Center and expansion of the C-Suite team. This includes Apple’s acquisition of Primesense for $345 billion in 2011, Waze by Google for $1 billion in 2013, Mobileye by Intel in 2017 for $15.3

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A Few Myths About Google Ads

Ad Wisey

Let me introduce myself right away so you won’t be tempted to think that this text was written by a hired copywriter or artificial intelligence My name is Yaro ( my Linkedin profile ), and I’ve been a certified Google Ad Expert since 2013. Tracking One of these things is properly configured tracking.

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Anyword Copywriting Software Adds ‘Customer Personas’ Feature to Let Brands Tailor Copy to Specific Target Audiences

Martech Series

Anyword, founded in 2013, uses artificial intelligence and machine learning to create a marketing copy generator tool. “A generator tool that applies machine learning and natural language processing to vast media and marketing databases can truly connect with an audience and deliver better results.”

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How Google harms search advertisers in 20 slides

Martech

Dischler was quoted discussing the impact of increasing prices from 5% to 15% in two slides: Other slides from the deck the DOJ used to make its case: Google Search ad CPCs more than doubled between 2013 and 2020. A screenshot of this document seemed to indicate Kumamon would add more machine-learning signals in the auction.)

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WEKA Raises $135M to Fuel Hypergrowth and Global Expansion

Martech Series

“In 2013, WEKA set out with a bold vision to create a fundamentally new approach to managing and storing data that could power the possibilities of the future by eradicating the compromises of the past,” said Liran Zvibel, co-founder and CEO of WEKA. However, these workloads demand massive volumes of data and computing power.

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Anyword Copywriting Software Offers ‘Secret Weapon’ to Optimize Landing Pages

Martech Series

Founded in 2013, Anyword uses artificial intelligence and machine learning to create a marketing copy generator tool. Based in New York, Anyword was founded in 2013, and in its most recent Series B funding round, secured $21 million led by Innovation Endeavors.

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Jumio Platform Attains SOC2 Type 2 Certification

Martech Series

Jumio is proud to have previously achieved ISO/IEC 27001:2013 and PCI DSS certifications, and has also maintained SOC2 Type 2 certification for Jumio Transaction Monitoring since 2020. This year Jumio chose to go through the SOC2 Type 2 certification process for the Jumio platform as a whole.