6 tips for creating an engaging mobile video ad campaign
InMobi
DECEMBER 24, 2014
This is creating huge opportunities for brands to reach their customers through video ads, a nifty ad format for brand communication and customer engagement. billion on mobile video ads in 2014, or close to one-quarter of total digital ad spends, per eMarketer. For ad types, there are in-stream, in-banner and interstitial ads.
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