Single Grain

JUNE 26, 2020

If your website looks untrustworthy, outdated, amateurish or is slow to load, potential users are likely to bounce back to the SERPs and click on another result. You’ve lost a user and a potential conversion, and your bounce rate of affected pages is going to increase. Many A/B tests can have surprising results. Google Optimize.

SEO 145

SEO A/B Testing Click Through Rate Conversion 145

Single Grain

JUNE 22, 2021

Back in August 2014, Google announced HTTPS as a ranking signal. High-quality content also helps boost your SEO rankings, traffic and conversations. Moreover, a good URL structure helps Google crawl your site better, increase CTR (click-through rate) and improve user experience. Add lazy loading to your images.

SEO 105

SEO Click Through Rate Media Marketing 105

InMobi

AUGUST 23, 2018

All too frequently, marketers rely too heavily on raw link clicks, click through rate or the total number of video views. Can a conversion rate be effectively calculated if advertisers don’t have granular insight on who viewed a video ad? By 2014, it had ballooned to more than 4.5

Advertising 52

Advertising Video Ads Click Through Rate Conversion Rate 52

Single Grain

JULY 24, 2019

Content Explorer has actually been around since 2014, but the company completely revamped it and launched the new version in April of this year. It’s getting a lot of buzz now, and with good reason: Click here to download your free guide right now! That boosted Facebook post didn’t get any conversions? Or a discount offer.

SEO 97

SEO Banner Click Through Rate Marketing 97

Lemonads

AUGUST 18, 2020

What’s the most important thing to know about Taboola’s algorithm, is that it looks at two important factors which will help you figure out when and where to recommend your campaign items and those factors are: Click-Through Rate ( CTR ); Cost Per Click ( CPC ). but what can CTR and CPC do for you? and so much more!

Native Advertising 52

Native Advertising CPC Advertising Click Through Rate 52

Single Grain

MAY 5, 2023

What’s more, the agency’s efforts managed to increase CBS’s conversion rate from paid search by almost 58%. The display prospecting campaign served to approximately 5 million people, achieving a click-through rate of 1.79%, which is well above the industry average of 0.1%. Read the full case study here.

ROI 52

ROI Advertising Conversion SEO 52

Ad Beat

JULY 26, 2019

2014 Holiday campaign with Conan O’Brien and Ellen DeGeneres. By collaborating with popular TV show hosts, Ellen and Conan, alongside Collegehumor’s YouTube channels PayPal inserted themselves into conversations about the importance of credit card fraud and identity theft. PayPal (@PayPal) September 15, 2014.

Conversion 52

Conversion Click Through Rate Advertising Communications 52