InMobi
JUNE 25, 2018
Just between 2016 and 2017, video ad click-through rates increased 300 percent. In comparing that time span, video ad inventory in the U.S. This means advertisers know their video ads will be just as immersive and visually memorable on mobile as they would be on a television set. increased 414 percent.
InMobi
JANUARY 22, 2019
The average click-through rate of all banner ads is around 0.06 percent , but even that might be too high since around three in five banner ad clicks are thought to be accidental. per click in the final quarter of 2015 on one platform; in comparison, the lowest CPC was $0.27
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Single Grain
AUGUST 19, 2019
If you’re familiar with Google Ads, you probably know all about their Google Ads Quality Score: Like Facebook’s relevance score, Google’s system is designed to measure the relevance and quality of ads that they show to their users, providing a better experience in return. Click here to download it for free right now!
Single Grain
AUGUST 13, 2019
In fact, from 2015 to 2018, Amazon rapidly outpaced Google as the #1 search destination for products and now owns 54% of all product searches and over 80% of all e-commerce market share. With numbers like these, we wanted to share concrete tips to help you increase your sales on Amazon, specifically through Amazon Ads.
Martech
OCTOBER 23, 2023
Expedia’s former COO claims ad payments to Google ballooned x10 – but traffic didn’t follow (Oct. 19) Expedia’s former chief operating officer, Jeff Hurst, claimed the company’s ad fees to Google ballooned 10 times over a five-year period. Google’s search engine default status on phones was a ‘priority’ (Sept.
Monetize More
OCTOBER 18, 2022
Different ad units include square, banner, interstitial, landscape and vertical. You can even run A/B tests on your ads. Click here to find out more about Fyber. Unruly assists publishers in maximizing their ad revenues with a range of user-friendly video ad formats and access to global premium brands.
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