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CPM, which stands for Cost Per Mille, is one of the original and still most common way of paying for mobile ads. Essentially, this denotes the cost for 1,000 impressions of a particular ad. For instance, most Facebook ads - including mobile video ads - are paid for through CPM pricing.
In fact, from 2015 to 2018, Amazon rapidly outpaced Google as the #1 search destination for products and now owns 54% of all product searches and over 80% of all e-commerce market share. With numbers like these, we wanted to share concrete tips to help you increase your sales on Amazon, specifically through Amazon Ads.
Different ad units include square, banner, interstitial, landscape and vertical. You can even run A/B tests on your ads. Click here to find out more about Fyber. Unruly assists publishers in maximizing their ad revenues with a range of user-friendly video ad formats and access to global premium brands.
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