article thumbnail

Top Companies in the In-Game Advertising Industry

Clearcode

Founded: 2017 Headquarters: Tel-Aviv, Israel Specialties : 3D App Monetization, 3D Ads, Native Ads, Interactive Ads, Playable Ads, AdTech. Adverty offers true in-game ad inventory at scale and allows content creators to monetize the complete experience with unobtrusive, easy-to-integrate, immersive ads.

article thumbnail

All Hail the King: Mobile Video Reigns Supreme

InMobi

With brands now developing more video ad spots, publishers and app developers are opening up additional video ad inventory. Between 2016 and 2017, video ad inventory grew a whopping 163 percent in the U.S. In comparing that time span, video ad inventory in the U.S. increased 414 percent.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

InMobi Recertified by TAG as CAF Compliant

InMobi

According to numbers cited by eMarketer , not only did the amount of digital display advertising budget lost to fraud drop significantly between 2015 and 2019, but ad fraud is no longer a top cited concern among marketers and media buyers.

article thumbnail

?Brands, unwrap your holiday season gift!

InMobi

this year, almost one-third by 2015 , and near 40% by 2018. Real Time Bidding (RTB) has helped improve accuracy levels of campaigns – advertisers are now able to bid intelligently on mobile ad inventory in a cost effective and efficient manner. Nearly 19% of digital sales and 1.2% jump this year.

article thumbnail

Why The Right Mobile Video Advertising Metrics Make All The Difference [PDF Guide]

InMobi

close to half of all video ad inventory is fullscreen now. “We That figure climbed to 64 percent in 2015 and then to 77 percent by February 2018. Here’s a small snippet of what we found: Globally, spending on in-app mobile advertising grew 109 percent between 2016 and 2017. In the U.S. owned a smartphone.

article thumbnail

AdTech Ecosystem: Navigating Trends and Insights 

Smart-Hub

Ad Networks Ad networks act as intermediaries, connecting advertisers with a multitude of publishers. These platforms facilitate the buying and selling of ad inventory across various digital spaces, enhancing the efficiency of ad placements and maximizing exposure.

article thumbnail

18 Best Video Ad Networks For 2022 – Publishers Increase Your Revenues With These Platforms

Monetize More

They provide a range of InRead video ad formats that make viewing video ads pleasant and offer a fantastic user experience. With Google AdX, publishers can earn the best CPMs & access the largest video ad inventories and ad exchanges around the world. They come with a customizable video player for ad serving.