Ad Monsters

OCTOBER 19, 2022

Since the GCPP program was conceived in 2015, OAO has continued to meet the high standards Google has set in place, cementing its legacy of being one of Google’s premier trusted partners. In addition, 88% of these advertisers believe newsletters will increase in importance with the absence of third-party targetable data. .

Ad Ops 98

Ad Ops Ad Server Demand Side Platform Ad Exchange 98

MNTN

AUGUST 24, 2022

For instance, AT&T acquired DirecTV in July 2015, and Atlantic Broadband rebranded itself as Breezeline in January 2022. Because many vMVPD services also offer VOD content, advertisers can choose from more ad delivery options. vMVPD advertising also generally enables more insight and better ad targeting. vMVPD Cons.

Audience 52

Audience Retargeting Advertising Video Ads 52

InMobi

JANUARY 6, 2015

Feb 2014 : Announced the launch of our Video Ads platform , that continue to deliver the best performance and quality for our performance advertisers. April 2014: We brought native advertising to the masses , by opening up our native ads platform to self-serve publishers - a week before Facebook announced FAN!

Native Advertising 40

Native Advertising Shipping Video Ads Ad Exchange 40

Smart-Hub

DECEMBER 22, 2023

This era witnessed the proliferation of banner ads and pop-ups, setting the foundation for a more interactive and engaging advertising experience. Notable pioneers include Google AdWords, which enabled businesses to target audiences through keyword-based advertising.

Ad Exchange 52

Ad Exchange Ad Tech Machine Learning Ad Inventory 52

Single Grain

AUGUST 19, 2019

If you’re familiar with Google Ads, you probably know all about their Google Ads Quality Score: Like Facebook’s relevance score, Google’s system is designed to measure the relevance and quality of ads that they show to their users, providing a better experience in return. A Simple Hack to Combine Facebook Ads and Google Ads.

Impressions 80

Impressions Audience Banner A/B Testing 80

Monetize More

JANUARY 2, 2023

Best In-app ad formats till date: Widely used : Playable Ads. Most Engaging : Rewarded Video Ads. With the benefit to avoid paying up-front, apps using in-app advertising are able to successfully attract a decent to large enough user base and collect all the user data they need for detailed ad targeting.

Banner 52

Banner Non-Profit Affiliates Conversion Rate 52

InMobi

JANUARY 18, 2015

Here is my list of the five critical changes that 2015 is poised to bring. 2015 will see the first few popular apps for wearables, and a lot of debate. With its launch in 2015, apps for Apple Watch will quickly follow. It is unlikely that this debate will be settled in 2015. So will the debate on advertising and UX.

Video Ads 52

Video Ads Ad Targeting SEO Media 52