VideoWeek

JUNE 17, 2022

Over the past year, Azerion has also integrated Oracle Moat Analytics for viewability and Oracle Contextual Intelligence for brand safety, combining to help media agencies accurately measure attention, protect ad spend and minimise the risk of fraud. The Week For Agencies. MSQ Added to Shell Agency Roster. Hires of the Week.

Ad Tech 59

Ad Tech Impressions Media Agency 59

InMobi

SEPTEMBER 7, 2016

Traditionally, brands and agencies have conceptualized and created 'video' content with a TV screen in mind. Vertical video, a video format that renders in the portrait mode with9:16 aspect ratio on mobile phones, was first introduced in 2015 by Snapchat, and has since seen rapid adoption. So what changes for brand advertisers?

Video Ads 52

Video Ads Rich Media Banner Display Advertising 52

Clearcode

JULY 3, 2023

Companies and agencies are increasingly paying attention to the possibilities of in-game advertising within the metaverse. So obviously, Super League has been around since 2014, I believe, and you’ve been at the company since 2015. Ideas, budgets, and requirements are growing alongside the development of this new channel.

Advertising 52

Advertising Pop-Up Banner Audience 52

Lemonads

AUGUST 10, 2020

Not only providing PPC and CPM , but also by their unique ads which are in the form of widgets, displayed as part of the content that is related content, banners and hybrid ads ! In December 2015, AdNow first launched cooperation with webmasters, and the publishers' platform became available for everyone willing to use it.

Native Advertising 52

Native Advertising Advertising Non-Profit CPC 52

Digiday

JANUARY 15, 2023

On the flip side however, Jackie Turner, director of social strategy at independent, full-service agency Fitzco highlighted that many Android users have been frustrated because the app frequently crashes. Founded: 2015. . “It’s great for users but makes small businesses work harder for organic content,” Secure said.

Pop-Up 91

Pop-Up Audience Marketing Banner 91

Single Grain

APRIL 28, 2020

In addition to our full services, Single Grain offers DIY options like the Evergreen Traffic Machine and the Agency Accelerator — which include content and SEO courses, proprietary software, and consultation. Take the topics that performed well on one channel and repurpose them into a piece of content for another segment of your audience.

Marketing 141

Marketing Audience Media ROI 141

VideoWeek

SEPTEMBER 29, 2023

FT Saw Strong Ad Revenues in 2022 The Financial Times saw total revenues grow by fiver percent in 2022, aided by its strongest year for ad revenues since 2015, Press Gazette reported this week. And a lot of this viewing is not taking place on connected TVs – 59 percent in July and 50 percent in August.

Media 52

Media Non-Profit Advertising Ad Tech 52