InMobi

AUGUST 23, 2018

Not only are fullscreen video ads becoming more common on mobile devices, but the days of targeting audiences only through pre-roll ads are long gone. All too frequently, marketers rely too heavily on raw link clicks, click through rate or the total number of video views. owned a smartphone.

Advertising 52

Advertising Video Ads Click Through Rate Conversion Rate 52

InMobi

SEPTEMBER 7, 2016

Online video ad spend is estimated to grow at a rate of 25% year on year (YoY) to $9.6 Brands have seen remarkable success in narrating their brand stories and captivating online audiences using video, with high engagement, increased dwell times and high completion rates. billion in 2016.

Video Ads 52

Video Ads Advertising Banner Real Estate 52

MobileAds

JANUARY 20, 2021

InMobi’s interstitials have a 2-3x higher click-through rates compared to banner ads. According to VentureBeat, mobile video ad spending triples in 2015, where global ad spend on video rise to 71 percent of total mobile ad spend in Q3. The engagement rate is high. Higher click-through rate (10.6%).

Display Advertising 52

Display Advertising Mobile Ads Banner Advertising 52

Single Grain

AUGUST 13, 2019

In fact, from 2015 to 2018, Amazon rapidly outpaced Google as the #1 search destination for products and now owns 54% of all product searches and over 80% of all e-commerce market share. How Remarketing Can Help Increase Conversions. 8 Facebook Ad Copywriting Tricks to Maximize Conversions. How To Write Data Driven Posts.

Video Ads 110

Video Ads Conversion CPC Banner 110