Monetize More

OCTOBER 18, 2022

Video ads help advertisers deliver creative storytelling and connect with audiences. Moreover, these kinds of in-stream video ads are very engaging with audiences as they get a sense of control over them. OpenX integrates seamlessly with most ad servers, video players and header bidding. Pre-Roll Video Bumper Ads.

Ad network 52

Ad network Video Ads Ad Server Header Bidding 52

Digiday

JULY 17, 2022

For instance, in 2015, Google introduced a policy meaning advertising inventory on YouTube could only be bought via its own ad tech tools at the expense of arrival demand-side platforms. Google has been at pains to highlight its support of header bidding in Google Ad Manager in recent months. Google grievances.

Header Bidding 82

Header Bidding Ad Server Ad Tech Demand Side Platform 82

Digiday

JUNE 8, 2022

ConnectID only works with Yahoo’s DSP, which provides audience activation for millions and media measurement ranging from traditional display to CTV, programmatic audio and digital out-of-home. In some cases, Neustar builds audiences in an SSP and this ad inventory is purchased via a private marketplace deal. Who should use it?

First-Party Cookies 67

First-Party Cookies Cookies Header Bidding Ad Tech 67