2015 Audience Retargeting 
Martech Series
JANUARY 25, 2023
Once one has nailed the demographics of the audience they want in their area, Mailbox Power will build them a list of the exact audience for only 10¢ per qualified lead. Brunson decided to bring them together for a seminar back in 2015, and Funnel Hacking Live was hatched, filling what Brunson calls a critical niche. The secret?
MobileAds
DECEMBER 1, 2020
The graph below shows the numbers of Facebook users from 2015 to 2020. and finding out what works the best across other groups of audiences. Facebook itself recommends using this feature on a larger group of audiences, and each campaign has to be separately managed for a specific group of audience. Source: Statista.
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InMobi
NOVEMBER 6, 2017
Singles Day or 11/11 as it is known in China, has fast outstripped Cyber Monday and Black Friday to emerge as the world’s biggest online shopping event, raking in over $17 billion in 2016 - a 25% increase from 2015. Importantly, 82% of these transactions were driven by mobile in 2016.
Martech Series
FEBRUARY 5, 2023
Once one has nailed the demographics of the audience they want in their area, Mailbox Power will build them a list of the exact audience for only 10¢ per qualified lead. Brunson decided to bring them together for a seminar back in 2015, and Funnel Hacking Live was hatched, filling what Brunson calls a critical niche. The secret?
Single Grain
AUGUST 19, 2019
Facebook first introduced their relevance score in 2015 and have continued to refine it since then. This is a win-win for both Facebook and their audience: They get to display the ads that make them the most money (have the highest bid) and users get shown ads that they find useful and relevant to their interests.
Clearcode
JANUARY 26, 2023
They are mainly used for cross-site identification, which can then power programmatic advertising processes like audience targeting, retargeting, frequency capping, and measurement. Behavioral targeting and retargeting to show personalized ads. Audience activation via DMPs to create audiences and run the cookie syncing process.
Single Grain
APRIL 28, 2020
When MobileMonkey switched to optimizing for messages, they were able to automatically collect a person’s information in the system so that they could then retarget them. Here’s what the exact ad looked like: To retarget these people, they used Messenger drip campaigns. 3) Anheuser-Busch. Pick a stance and own it.
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