Ad Monsters

OCTOBER 1, 2024

It became a minor headache, easily ignored by popping an Acceptable Ads-laced aspirin. It doesn’t even show up in existing adblocking analytics. It also blocks or doesn’t permit a bunch of other stuff that publishers have come to rely upon: Acceptable Ads, adblock walls, cookie-banners (CMPs), and in-house promotions (e.g.,

Banner 52

Banner Pop-Up Cookies Audience 52

MobileAds

JANUARY 20, 2021

InMobi’s interstitials have a 2-3x higher click-through rates compared to banner ads. According to VentureBeat, mobile video ad spending triples in 2015, where global ad spend on video rise to 71 percent of total mobile ad spend in Q3. On the other hand, Google can allow a Rewarded Video Ad to be up to 60 seconds.

Display Advertising 52

Display Advertising Mobile Ads Banner Advertising 52

InMobi

JANUARY 5, 2016

In September 2015, Apple announced that iOS 9 will feature content blocking , which allows users to block ads and give them more control over their experience with ads. Consumers now have the power to block traditional forms of online advertising—and sources of much-needed revenue—including pop-up and banner ads.

Native Advertising 52

Native Advertising Advertising Marketing Banner 52

Clearcode

JULY 3, 2023

Just got a couple of follow-up questions about Super League itself. But over time, the more that we worked with Minecraft, our eyes were kind of opened up to the fact that actually, a lot of the kids were in there not for competition. Michael Sweeney: I think another follow-up question there. Michael Sweeney: Yeah, perfect.

Advertising 52

Advertising Pop-Up Banner Audience 52

Lemonads

OCTOBER 6, 2020

These units beat the conventional banner ads four times in terms of click-through rates. Since the ads are seen as part of the content and not the usual blinking banners, users actually share these images on social networking sites with the likes of Pinterest and Facebook increasing your audience and getting a higher engagement.

Native Advertising 52

Native Advertising Advertising Click Through Rate Banner 52

Smart-Hub

DECEMBER 22, 2023

The market goes up because more and more people are interested in a data-driven marketing. This era witnessed the proliferation of banner ads and pop-ups, setting the foundation for a more interactive and engaging advertising experience. The AdTech market is projected to grow from 579.4 billion USD in 2023 to 1,496.2

Ad Exchange 52

Ad Exchange Ad Tech Machine Learning Ad Inventory 52

Digiday

JANUARY 15, 2023

So it’s no surprise that in the wake of Elon Musk’s takeover, there have already been a number of platforms that have popped up and either promoted themselves or had their names thrown in the ring as potential Twitter alternatives. Founded: 2015. Founded: October 2019. HQ: Germany. What is it? Total users: 2.5

Pop-Up 93

Pop-Up Audience Marketing Banner 93