Single Grain

JUNE 10, 2019

Since its 2015 debut, Amazon’s Prime Day has become one of the biggest sales events on the e-commerce calendar. Google Shopping Ads tend to appear above the fold and generate a high click-through-rate. Generally speaking, high-priority campaigns get more clicks but are more expensive. In just 36 hours.

Retail 71

Retail Banner Click Through Rate Conversion Rate 71

Lemonads

OCTOBER 6, 2020

These units beat the conventional banner ads four times in terms of click-through rates. These units beat the conventional banner ads four times in terms of click-through rates. TripleLift , simply transforms images with web content smoothly into ads! They make it more engaging”.

Native Advertising 52

Native Advertising Advertising Click Through Rate Banner 52

Ad Beat

JANUARY 1, 2020

A common misconception here is that mobile ads are usually lower in quality, however, according to an eMarketer report, the click-through rates (CTR) are actually higher on mobile. They’ve also added a “Call Now ” button on the mobile ad that the customer can click on to order or make a reservation.

Mobile Ads 52

Mobile Ads Click Through Rate CPM Real Estate 52

SODP

MAY 25, 2020

Non-intrusive branded messages that fit seamlessly into editorial content helped advertisers combat banner blindness and increase click-through rates significantly. . When taking the stage a decade ago, native advertising revolutionized the advertising industry.

Native Advertising 52

Native Advertising Click Through Rate Audience Advertising 52

Single Grain

AUGUST 19, 2019

Facebook first introduced their relevance score in 2015 and have continued to refine it since then. Dive Deeper: How to Write Hero Headlines to Skyrocket Click-Through Rates. Click here to download it for free right now! If your ad engagement is low, the first place to look is the headline.

Impressions 80

Impressions Audience Banner A/B Testing 80

Single Grain

AUGUST 13, 2019

In fact, from 2015 to 2018, Amazon rapidly outpaced Google as the #1 search destination for products and now owns 54% of all product searches and over 80% of all e-commerce market share. Amazon is the first place people go to when they shop online. 7 SEO Copywriting Tips to Increase Your Rankings in 2019. How To Write Data Driven Posts.

Video Ads 110

Video Ads Conversion CPC Banner 110

Banner Flow

DECEMBER 7, 2016

Dark social refers to sharing links and content where the click through rate and success can’t be measured by traditional web analytics tools. In more practical terms, though, this means content which is shared through private messaging apps, texts or email, rather than shared on social media.

Advertising 52

Advertising Click Through Rate Social Advertising Communications 52

Single Grain

SEPTEMBER 15, 2020

Long-tail keyword searches have a click-through rate 3-5% higher than generic searches. In 2015, Neil Patel wrote a piece called The Beginner’s Guide to Online Marketing. It was super detailed and he built links to it manually from September through November of 2015. Get A Free Consultation.

SEO 52

SEO Impressions Real Estate Click Through Rate 52

Single Grain

FEBRUARY 15, 2023

Dive Deeper: How to Write Hero Headlines to Skyrocket Click-Through Rates 4) Focusing on a Single Content Type Another common mistake that businesses make when creating a content marketing strategy is failing to appreciate just how many types of content there are these days.

SEO 59

SEO Audience Click Through Rate Marketing 59

MobileAds

JANUARY 20, 2021

InMobi’s interstitials have a 2-3x higher click-through rates compared to banner ads. According to VentureBeat, mobile video ad spending triples in 2015, where global ad spend on video rise to 71 percent of total mobile ad spend in Q3. The engagement rate is high. Higher click-through rate (10.6%).

Display Advertising 52

Display Advertising Mobile Ads Banner Advertising 52

Martech

OCTOBER 23, 2023

Despite advertising costs rocketing from $21 million in 2015 to $290 million in 2019, Expedia’s traffic from Google did not increase. Instead, Google ranks ads based on bid price, predicted click-through rate (PCTR), and a “Beta” factor estimating long-term negative effects.

Mobile Search 88

Mobile Search Machine Learning Advertising Marketing 88