2015, Mobile Ads and Mobile Search

Search:

DAY

WEEK

MONTH

YEAR

Select your country:
Sign up | Log in

2015

Mobile Ads

Mobile Search

How brands like Panera, KFC, and Pepsi are leveraging mobile ads to attract high-quality customers (and why you should, too!).

Ad Beat

JANUARY 1, 2020

Currently, more than 51% of smartphone users admit that they have discovered a new comp any or product while conducting a search on their smartphone. In fact, consumers reacted more slowly to ads seen on desktop computers, which took two to three seconds to pose the same emotional effect. Why does mobile advertising work for brands?

Mobile Ads

Mobile Ads Click Through Rate CPM Real Estate

Top Industry Execs Make Bold Predictions for Mobile Advertising in 2016

InMobi

FEBRUARY 19, 2016

Each year, mobile advertising commands greater attention as it captures more of our day and reshapes all the critical touch points through the customer journey. According to comScore, 2015 was the year the number of mobile internet users exceeded that of desktop-only internet users, with over 54% of digital media time spent on apps.

Advertising

Advertising Retail Mobile Ads Mobile Search

AdTech Trends

How brands like Panera, KFC, and Pepsi are leveraging mobile ads to attract high-quality customers (and why you should, too!).

Top Industry Execs Make Bold Predictions for Mobile Advertising in 2016

Stay Connected