Single Grain

JUNE 13, 2023

Interestingly, the Large Rectangle ad size was absent from the top five ad sizes used in 2022. Creatopy ) Across all industries and demographics, the Google Ads network has an average click-through rate of 0.46%. native advertising will make up 59.7% of all display advertising. to reach $165.84

Advertising 102

Advertising Click Through Rate Display Advertising ROI 102

InMobi

DECEMBER 30, 2013

Programmatic Buying – The latest ad technology is geared around automated buying and selling as ad exchanges, supply side platforms and mobile ad networks reach for scale. Programmatic ad buying and selling is changing the mobile landscape and is growing in fast in developed internet markets. billion in 2016.

Marketing 52

Marketing Mobile Ads Communications Rich Media 52

InMobi

JULY 15, 2016

This proliferation of feed environments has given rise to the popularity of native advertising, which walks a fine line between blending in and standing out. With so much time being spent in the feed environment, investing in native ads is a foregone conclusion.

Rich Media 52

Rich Media Impressions Video Ads Ad Inventory 52

Clearcode

APRIL 26, 2022

In the year 2000, Google launched its AdWords ad platform, which is now known as Google Ads. In 2003,Google acquired Applied Semantics, creators of a contextual advertising product called AdSense. In 2006, AdMob, a mobile ad network, was founded. Next up we have ad networks.

Advertising 40

Advertising Header Bidding Ad Server Ad Exchange 40