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Looka Inc. Designs Winning Ad Strategy with Microsoft Advertising

Martech Series

With Microsoft Advertising, Looka will help customers efficiently reach audiences with attention-grabbing ads to deliver better business results. a leading AI-powered design platform further establishes its online advertising strategy through multi-media ads with Microsoft Advertising. Looka Inc., The post Looka Inc.

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Top Industry Execs Make Bold Predictions for Mobile Advertising in 2016

InMobi

Each year, mobile advertising commands greater attention as it captures more of our day and reshapes all the critical touch points through the customer journey. What does the mobile journey look like in 2016? Mobile will be the most programmatic ecosystem in 2016 with exciting potential for marketplaces and direct campaigns.

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Top 100 Advertising Revenue Statistics to Inform Your Campaign

Single Grain

Keeping an eye on the latest internet advertising revenue statistics gives you an edge over your competitors. Online marketers need to stay updated about the latest marketing and internet advertising trends to minimize ad spend and maximize economic growth. Valve+Meter ) Digital advertising can raise brand recognition by 80%.

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Amazon Advertising Case Studies: The Best E-Commerce Strategies

Single Grain

Amazon Advertising case studies are a great way to illustrate how this powerful platform can help your e-commerce brand reach millions of potential customers and drive sales. As the world’s largest online marketplace, Amazon offers a wide range of advertising options that can be customized to suit your brand’s needs and budget.

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The FTC Sees Red Over 1-800 Contacts’ Advertising Agreements with Competitors

All About Advertising Law

Usually this blog focuses on the FTC’s Bureau of Consumer Protection challenging unfair or deceptive advertising. Instead, we write about the Bureau of Competition’s challenge to agreements 1-800 Contacts entered with its competitors concerning how they would advertise. Not so today. pro-competitive) reason for it.

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The WIR: Netflix Ad Prices Emerge, Nielsen Goes Private, and Samsung Doubles Down on FAST

VideoWeek

In this week’s Week in Review: Rumours circulate around the cost of advertising on Netflix, Nielsen shareholders approve its sale to private equity, and Samsung revamps its streaming service. The revamped streaming offering will be available on all Samsung Smart TVs and Galaxy devices made between 2016 and 2022. Top Stories.

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Weekly Roundup: IAB’s TCF GDPR Non-Compliance, Google’s FLEDGE, Header Bidding Adoption Rate

Automatad Inc.

billion, including $43 billion from search advertising . TCF (Transparency & Consent Framework) is responsible for facilitating users’ preferences in personalized advertising during r eal-time bidding. . Video advertising has urged buyers to look for means that guarantee scale and efficiency.