TechCrunch Ads

MAY 10, 2022

In another major post-Brexit policy move, the government has been loudly flirting with ripping up protections for citizens’ data — or, at least, killing off cookie banners. law since it adopted the bloc’s General Data Protection Regulation (GDPR) in 2018 by incorporating it into U.K. Firstly, the U.K.

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Clearcode

APRIL 26, 2022

To put that into perspective, the current click-through rate for banner ads is between.02 In 2016, the European Union adopted its General Data Protection regulation. The goal of the GDPR is to give EU citizens and residences more control over their personal data and to strengthen user privacy.

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Digiday

NOVEMBER 20, 2022

Although both technologies fall under the larger banner of artificial intelligence, each offers marketers distinct benefits. Messenger’s chatbot application launched in 2016 and drew a lot of initial interest from brands that used it to provide customer service, commerce options, product discovery and entertainment.

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Clearcode

JANUARY 22, 2023

One of the main features of the cookie law was that websites had to display a banner to inform its visitors that they would create a cookie during the visitor’s session on the website. 2016: The European Union publishes its General Data Protection Regulation (GDPR), setting off a two-year countdown to its enforcement.

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Clearcode

MARCH 1, 2023

Then, around 2016-2017 ad spend on mobile devices overtook ad spend on desktop devices for the first time. Ksenia Stark : From the programmatic perspective, the audience is not there, but there are some solutions that are trying to move forward and make the experience personalized with banners or videos.

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