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Digital Advertising Guide

Adtelligent

Paid search advertising shows high levels of efficiency, mainly because the ad is for people already searching for this service or product. According to research , brand awareness can be improved by up to 80% through Google ads, and Search engine advertising usually brings a 200% ROI rate to the advertisers who use it.

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What is the Future of Mobile Video Advertising? 5 Bold Predictions

InMobi

Based on trends from the recent past, here’s what we see happening in the coming months and years: 1) Short, In-Your-Face Video Ads Will be the Norm While the amount of time people are spending on their phones is rising, users don’t want their time interrupted by too much advertising. were first to embrace these kinds of ads.

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How to Improve Your Amazon Ads to Increase Sales

Single Grain

Feedvisor reported that nearly 20% of all professional Amazon merchants make over $1 million in sales annually in 2018, up 2x compared to 2017. With numbers like these, we wanted to share concrete tips to help you increase your sales on Amazon, specifically through Amazon Ads. Video Ads Cost. Get A Free Consultation.

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InMobi's 2020 Mobile Video Advertising Trends Report is Here!

InMobi

The current state of in-app video ad spending beyond user-generated content like Instagram Stories. Who is embracing in-app video advertising and using video content in a big way in their ads campaigns. The average completion rates of both horizontal and vertical video ads. between 2017 and 2018.

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6 Common Types of Mobile Ad Fraud You Need to Know About

InMobi

Unfortunately, mobile ad fraud is a rising concern. As ad spending within mobile apps grows, so too does digital ad fraud. According to Adjust, mobile advertising fraud close to doubled between 2017 and 2018. 4) Ad Stacking In this type of fraud scheme, multiple ads are displayed all at once, one on top of the other.

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Best Mobile Ad Formats for Display Advertising Campaigns

MobileAds

Samples of mobile video ads in different display modes for varying purposes: (1) autoplay video, (2) square framed video, and (3) verticle video with an image overlay. In-App video advertising has been steadily gaining traction. The expanse of video ads reach on mobile is mind-blowing.

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Creative Marketing Strategies: How to Market a Cannabis Company

Single Grain

billion in 2017 to $47.3 In other words, your target audience is out there – y ou’ll just need a bit of ingenuity to find innovative ways to get your brand in front of them. It’s important to note that youTube sponsorships are not YouTube ads ; they are separate deals that are negotiated with the content creators.