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What Is Post-Click Automation & Why Should Agencies Offer It as a Service?

Single Grain

" class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Even with all of these automated advertising options across a wide variety of ad platforms, 96% of paid ad clicks still don’t convert. Get A Free Consultation. 3) Personalization.

Agency 106
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All Hail the King: Mobile Video Reigns Supreme

InMobi

Numbers released in April 2018 from the Interactive Advertising Bureau show that around 60 percent of all digital ad spend is now going towards video , and that two in three advertisers are moving money away from television spots to fund more mobile video advertising. In comparing that time span, video ad inventory in the U.S.

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App Monetization Done Right: Are Video Ads The Answer?

InMobi

Advertisers of all stripes love in-app video ads. InMobi’s State of Mobile Video Advertising 2018 Report found that advertisers globally doubled the amount they spent on in-app video ads between 2016 and 2017. more than a third of all money spent on in-app advertising during the first three months of 2018 went to video.

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How Are In-App Advertising Rates Calculated?

InMobi

For example, consider the difference between banner ads and video ads. Formats that are more simplistic in nature, like many banner ads and display ads, are both easy to create and to insert into just about any app. The average click-through rate of all banner ads is around 0.06

CPM 52
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How to Improve Your Amazon Ads to Increase Sales

Single Grain

In fact, from 2015 to 2018, Amazon rapidly outpaced Google as the #1 search destination for products and now owns 54% of all product searches and over 80% of all e-commerce market share. Feedvisor reported that nearly 20% of all professional Amazon merchants make over $1 million in sales annually in 2018, up 2x compared to 2017.

Video Ads 110
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52 In-App Advertising Statistics You Should Know

InMobi

Total number of mobile users in the world: More than 39 percent of the world’s population will use a mobile device to go online at some point in 2018. By the end of 2018, the vast majority of phones sold will have screens between five and six inches. mobile ad spending grew around 20 percent between 2017 and 2018.

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How to Get Started With Paid Performance Marketing

Single Grain

Click here to download it for free right now! class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. According to Facebook’s earnings report , their ad revenue for the final quarter of 2018 was $16.6 Get A Free Consultation.