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In 2006, Dave joined the team as SVP/GM at BlueLithium, a high-flying adnetwork. One of Dave’s contributions was to tilt the network toward retargeting, starting with a pixel on T-Mobile’s site and leading to a first-look deal with MySpace to cherry-pick impressions for retargeting. ”
In 2006, Dave joined the team as SVP/GM at BlueLithium, a high-flying adnetwork. One of Dave’s contributions was to tilt the network toward retargeting, starting with a pixel on T-Mobile’s site and leading to a first-look deal with MySpace to cherry-pick impressions for retargeting. ”
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In late 2018, reports emerged about the platform's attempt to combat the problem of fake likes and followers. Aside from the obvious ones that come to mind, there are tons of other adnetworks to consider. Dive Deeper: 54 Alternative AdNetworks to Open Up New Channels of Growth in 2019. Retarget Customers.
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