2018 Ad Server Banner 
InMobi
OCTOBER 9, 2018
Concurrently, app developers and publishers need to determine how they will generate ad revenue and how ads fit into the user experience being offered. Consider this: while banner ads are fairly easy to unobtrusively include in an app, more immersive formats like video ads typically provide greater ad revenue.
Monetize More
JUNE 28, 2022
Finding the correct balance of ad units is crucial for increasing income while maintaining the app’s functionality and purpose. Most mobile apps serve to display and video ad units. The banners that appear on the screen are known as display advertisements. What Apps Have the Capacity to Yield the Most Money in 2022?
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Paleo AdTech
DECEMBER 10, 2023
Boris ,’ behind-the-scenes builder of much of the early ad tech infrastructure, starting with Right Media) was Gartner’s most popular blog of that year. It was an ad network and ad server before anyone knew what those were. I was going to the library reading Ad Age and Adweek to see if we had any competitors.
VideoWeek
JANUARY 20, 2023
On a tiered accreditation model, the program unlocks Adorm’s ad tech capabilities for advertisers, agencies and publishers, including the DSP, SSP, ad server and Data Management Platform, and privacy-centric identity solution ID Fusion. “We Discovery (WBD). Follow VideoWeek on Twitter and LinkedIn.
Adtelligent
JUNE 9, 2021
Therefore, in 2018 the company decided to change its business strategy drastically. Now the company creates various solutions to manage and sell programmatic ads. Advertisers buy impressions via ad platforms , and publishers sell ad inventory. The one offering the best price will get this ad space.
Lemonads
SEPTEMBER 10, 2020
TripleLift transforms images with web content into ads. These units beat the conventional banner ads four times in terms of click-through rates. Since the ads are seen as part of the content and not the usual blinking banners, users share these images on social networking sites with the likes of Pinterest and Facebook.
InMobi
APRIL 12, 2019
By serving as a pre-ordained list, app-ads.txt specifies precisely who is allowed to buy and place ads on your app, helping to keep nefarious activity at bay. 6) What Ad Formats Do They Support? 7) How Do You Integrate With their Ad Servers? Does the ad server sit on their side, or do they only offer client-side hosting?
Expert insights. Personalized for you.
52 
Let's personalize your content