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The WIR: Netflix Ad Prices Emerge, Nielsen Goes Private, and Samsung Doubles Down on FAST

VideoWeek

Meanwhile two of Snap’s top ad executives, Jeremi Gorman and Peter Naylor, have departed the social media firm to join Netflix as the streaming giant builds out its ad-supported tier. German Regulator Highlights Google’s Dominance in Non-Search Advertising. Synchronized Brings Smart Ad Breaks to TF1.

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The WIR: UK SVOD Subs Fall, Twitter’s Content Moderation Chief Resigns, and IPG Turns to Quantum Computing for Optimisation

VideoWeek

Twitter Sells Ads Through Inmobi, Content Moderation Chief Resigns Twitter has started selling inventory through mobile ad network Inmobi, as the struggling social media firm aims to recoup lost ad revenues. Publishers saw a significant drop in Twitter-driven traffic in 2018, and it has fallen steadily since then.

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InMobi's Business Leaders in APAC

InMobi

At his current position, he primarily focuses on helping advertisers on their mobile marketing journey and driving ecosystem partnerships with differentiated offerings on back of data and ad-tech solutions. He also oversees and guides a team of high-performing solution experts.

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The WIR: Publicis Acquires Mars United Commerce, ITV Launches GenAI Ad Tools for SMEs, and the FTC Accuses Social Platforms of Lax Privacy Controls

VideoWeek

EU Unlikely to Order Breakup of Google’s Ad Tech Business, Sources Say EU antitrust officials ordering the breakup of Google’s ad tech business is unlikely, according to sources cited by Reuters , owing to the complexity of such a divestment.

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Programmatic Advertising Conferences – Most valuable events to attend in 2022

NewProgrammatic

Since 2018, the event organizers have put greater focus on showcasing new technologies from both online and offline retail spaces. While the in-person gathering is about scouting for business opportunities in the world of affiliate marketing, search and programmatic enthusiasts can still benefit from the shared knowledge.

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The WIR: Twitch Terminates Publisher Partnerships, Condé Nast CEO Issues Warning Over AI, and YouTube Accused of Monetising Climate Change Denial

VideoWeek

The Week in Tech LiveRamp Acquires Habu for $200 Million LiveRamp, an identity resolution specialist, this week announced it will acquire Habu, a data clean room provider, for $200 million. Search, advertising sales and YouTube are said to be affected, as Google reallocates investment towards AI.

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Get To Know InMobi's Leaders in North America

InMobi

Abhay was recognized as one of India's most influential and impactful young business leaders by the Economic Times 40-Under-Forty in 2018. Archibald brings more than 20 years of experience leading teams across digital, mobile, data and ad tech. She holds a B.S. in English Literature from Simmons College in Boston.

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