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Google has been showing image thumbnails in mobilesearch engine result pages for a couple of years now: The “visual” SERPs have undergone a few updates. The first one was in July 2018 and the second one happened in March 2019.
Maximize Conversions : Increase your conversionrate. Dive Deeper: What Is the Google BERT Search Algorithm Update? How to Lower the Cost of Google Ads and Get Better Conversions. Google rolled out Discover , its personalized mobile newsfeed, in late 2018. Trend #2: Google Discovery Ads.
conversionrate boost for every 100ms reduction in LCP. Impact : The BERT update helped Google’s algorithm better understand and respond to more complex or conversationalsearch queries. Key Takeaway: Prioritize optimizing your website for a seamless mobile user experience.
The campaign generated a 65% click-through rate and a 33.6% conversionrate, proving that the personal touch works. 72% of businesses say that video has improved their conversionrate. Consider these numbers : 50% of all searches will be via voice by 2020. million units to 26.1 million units.
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