Martech

JUNE 17, 2022

In this example, SEO tools would typically be categorized under the “Awareness” phase, whereas e-commerce platforms would easily fit under the “Purchase” phase. According to the Gartner Marketing Technology Survey 2019 , marketing leaders report utilizing only 58% of their martech stack’s potential, down from 61% in 2018.

MarTech 125

MarTech Conversion Rate Display Advertising SEO 125

Single Grain

JULY 19, 2019

As summer 2019 approaches, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift. 1) SEO A/B Split Testing. Marketing is all about testing, which is why SEO A/B split testing tops our list for 2019. . The campaign saw a 65% click-through rate and a 33.6%

Marketing 111

Marketing SEO Machine Learning Banner 111

Single Grain

NOVEMBER 1, 2019

Adobe is a multibillion-dollar corporation — in 2018, their annual revenue hit a record $9.03 Adobe’s SEO Game by the Numbers. Now, let’s take a look at their top pages to see what they're doing from an SEO perspective. Dive Deeper: 9 Effective SEO Techniques to Drive Organic Traffic in 2019. Click To Tweet.

Marketing 15

Marketing SEO Pop-Up Conversion 15

Single Grain

MAY 4, 2021

When TikTok burst onto the scene in 2018, most brands thought it was a fad for tech-crazy Gen Z, so they ignored the platform. We built ClickFlow, a suite of SEO tools designed to increase your organic rankings and scale qualified traffic for your website. Dive Deeper: The Impact of Social Media on Business in 2021. Conclusion.

Media 128

Media Audience SEO Conversion 128

Martech

SEPTEMBER 13, 2021

Conductor, an enterprise SEO and content management platform, caters to marketers — meaning, they tend to switch jobs frequently. The number of vendors in the sales intelligence category has almost doubled (to 108) since 2018. Closed deals and increased ROI.

ROI 112

ROI Conversion Rate SEO Marketing 112

Single Grain

JANUARY 31, 2020

As opposed to organic media , such as SEO, content marketing and social media posts (but not sponsored posts), or earned media , such as publicity, reviews and word of mouth, paid media refers to any content placed outside of your own real estate that you pay for, like PPC ads, display ads and search ads. 3) WordStream Advisor. 9) Serpstat.

Media 127

Media Marketing Machine Learning SEO 127

Single Grain

JULY 19, 2019

As summer 2019 approaches, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift. The campaign saw a 65% click-through rate and a 33.6% conversation rate, proving the personal touch works. Check out this guide to learn more about YouTube SEO.

Marketing 108

Marketing Machine Learning Banner Conversion Rate 108

Single Grain

AUGUST 13, 2019

In fact, from 2015 to 2018, Amazon rapidly outpaced Google as the #1 search destination for products and now owns 54% of all product searches and over 80% of all e-commerce market share. Feedvisor reported that nearly 20% of all professional Amazon merchants make over $1 million in sales annually in 2018, up 2x compared to 2017.

Video Ads 110

Video Ads Conversion CPC Banner 110

Single Grain

JULY 8, 2019

The Future of SEO: How AI and Machine Learning Will Impact Content. Without digital advertising personalization , especially in the post-click stage, you run the risk of lower conversion rates. At the same time, there’s no scalable way for an agency to improve their conversion rates without optimization.

Agency 106

Agency A/B Testing Machine Learning Conversion 106

Single Grain

JUNE 13, 2023

Statista ) Conversion rates can be boosted beyond 40% by combining similar audiences with display remarketing campaigns. Seosandwitch ) Bing Ads demonstrate an average click-through rate (CTR) of 2.83% across all industries. Websiterating ) The top three PPC ad positions account for over 50% of mobile conversions.

Advertising 102

Advertising Click Through Rate Display Advertising ROI 102

Single Grain

JULY 22, 2019

According to Facebook’s earnings report , their ad revenue for the final quarter of 2018 was $16.6 SEO Keyword Research Made Easy in 2019. Return on investment, or ROI, can be measured in a number of ways, including conversion rate, cost per lead, lead close rate, cost per acquisition and average order value.

Marketing 85

Marketing Affiliates ROI Conversion Rate 85

Single Grain

SEPTEMBER 30, 2020

Related Content: 3 Steps to Increase SaaS Conversion Rates with Customer Education. HotSchedules is an end-to-end restaurant management SaaS company that generated over $100 million in revenue in 2018. 5 Reasons How SEO Benefits Your SaaS Business (+ SaaS SEO Strategy). * 5) Promote Your Product Aggressively.

Healthcare 128

Healthcare Finance SEO Marketing 128

Automatad Inc.

JUNE 21, 2023

These changes can feel unpredictable, impacting website visibility and throwing well-crafted SEO strategies into disarray. History of Google Algorithm Updates To truly understand today’s SEO dynamics, let’s time travel through the key Google algorithm updates that have shaped the SEO landscape.

SEO 52

SEO Machine Learning Impressions Mobile Search 52

Single Grain

SEPTEMBER 20, 2019

17 Best Free (or Freemium) SEO Tools to Improve Your Ranking. Their total revenue for 2018 was $513 million , up 37% from the year before. Dive Deeper: SEO Keyword Research Made Easy in 2019. With such low conversion rates, you need a wide pool to get any traction on the freemium side. ProfitWell.

Banner 63

Banner Conversion Rate Pop-Up ROI 63

Single Grain

MAY 10, 2022

Note : In June 2018, Google rebranded its AdWords platform to “Google Ads.” Google is well known for constantly changing its search algorithm (ask any of our SEO experts and they will gladly share their blues with you ??). 6 Ways Google Ads Can Boost Your SEO Results. Dive Deeper: How Remarketing Can Help Increase Conversions.

Agency 52

Agency A/B Testing Retargeting CPA 52

Single Grain

JANUARY 6, 2020

Fresh content improves SEO , sending more traffic to your website, and thus helps you acquire more customers. Video helps your customers understand what they can do with your product, thereby increasing the conversion rate and reducing the churn rate. Book My Free Marketing Consultation.

Marketing 103

Marketing Native Advertising Education Non-Profit 103

Single Grain

APRIL 28, 2020

As a successful digital marketing company, Single Grain knows how important it is to set the SEO and brand-building foundation with amazing content marketing. It has an overall conversion rate of about 14.7%. One of they're most successful campaigns was the 2018 Every Ad Is a Tide Ad campaign. 2) Single Grain.

Marketing 141

Marketing Audience Media ROI 141

Single Grain

JUNE 29, 2023

Work With Us The Surge of AI in Marketing In June of 2018, we saw the first version of ChatGPT come to light – GPT 1. With that said, let’s delve into the world of AI-driven marketing strategies, automation and the future possibilities that lie ahead.

Marketing 52

Marketing A/B Testing Machine Learning Ad Targeting 52

MobileAds

JANUARY 20, 2021

Will affect search engine rankings in Google (credit to Growth.pro, Malaysian SEO company ). For example, an advertiser may report more conversion rates when they decrease or increase the difficulty. Even though the conversion rate won’t be that high, you can still ensure that your ad gets maximum exposure.

Display Advertising 52

Display Advertising Mobile Ads Banner Advertising 52

Single Grain

APRIL 25, 2022

But getting to the top of the search engine results pages with SEO alone can take more time than you'd like. PPC marketing lets you generate immediate leads, which is otherwise challenging via SEO or email marketing. Evestar was launched in 2018 and is headquartered in Miami. The Benefits of PPC Advertising. 8) Evestar.

Agency 52

Agency Marketing A/B Testing ROI 52

Single Grain

AUGUST 23, 2019

When was the last time you or your SEO team spent two seconds on the latest security trends for websites? Companies might be spending billions of dollars on SEO right now, but a significant percentage of enterprises with websites don't even think about website security. Dive Deeper: 7 SEO Hacks to Boost Your Ranking in 2019.

SEO 104

SEO Banner Conversion Conversion Rate 104

Single Grain

DECEMBER 6, 2019

Ultimately, the primary goal of conversational marketing is to enhance the user experience through a feedback-driven model that fosters higher engagement and greater loyalty. Dive Deeper: VSEO: How Voice Search and Conversational AI Are Changing SEO. The campaign generated a 65% click-through rate and a 33.6%

Marketing 145

Marketing SEO Conversion Audience 145

Single Grain

DECEMBER 29, 2020

Popular SaaS products include HubSpot’s CRM , Moz’s SEO tools , and Slack’s interpersonal chat-based communication : All the SaaS bloggers on our list have years of proven expertise in their specific industry and can boast exceptional accomplishments. . * Why You Should Run SEO Tests. 8 SaaS Marketing Trends You Can’t Ignore in 2020.

SEO 119

SEO Education Marketing Non-Profit 119

Single Grain

OCTOBER 20, 2020

” Whatever your opinion on that matter, something we do know for sure is that modern-day consumers love interactive content, as proven by these stats: Visual content is 40x more likely to be shared on social media — and it increases conversion rates by 86%. 3) Metoomentum. 1) Know no Better. Number of leads. Return on ad spend.

ROI 145

ROI Conversion Rate Conversion Marketing 145

Ad Beat

NOVEMBER 20, 2019

For example, including an explanatory video on your website’s landing pages can increase conversion rates by more than 80 percent , and just by mentioning the word “video” in your subject line improves email open rates by almost 19 percent. Higher conversions and sales. over any other type of content.

Advertising 52

Advertising Video Ads SEO Brand Awareness 52

Single Grain

SEPTEMBER 14, 2022

How you do one thing is often how you do most things, and if they are competent marketing agencies for SEO, PPC, CRO, etc., The company started out as an SEO agency in 2012, evolved into a full-service digital marketing agency, and soon expanded to became one of the top crypto, NFT, Web3 and metaverse marketing agencies.

Agency 59

Agency Marketing SEO Real Estate 59