TechCrunch Ads
MAY 16, 2022
“In 2018, I joined as CEO and helped the organization — now Claravine — to grow and expand the ways we could help the largest organizations in the world take a proactive approach to their data.” And downstream data users can move with more confidence and speed when using this data to make decisions.”
Martech
MAY 19, 2022
Prior to that, the latest period of significant activity in the email space was 2018, when Braze brought in $80 million in October and Cordial took in $15 million in June. In 2019, the company purchased AI and content classification company Temnos in January, data management platform (DMP) and demand-side platform (DSP) Sizmek in April.
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Martech
MAY 5, 2022
Karen Naves, SVP of global demand generation at Tealium, recently gave a presentation on the benefits — and necessity — of connecting customer data to marketing initiatives. Many organizations use CDPs or data management platforms to collect and activate this data, helping them meet the unique needs of each customer.
Martech Series
JULY 6, 2022
Displayce is connected to the main market DOOH SSPs (Supply Side Platforms) such as VIOOH, BROADSIGN and VISTAR MEDIA and offers media buying with advanced targeting and efficient bespoke solutions thanks to its Data Management Platform (DMP) designed specifically for DOOH advertising.
Paleo AdTech
FEBRUARY 7, 2023
Omar was the co-founder of a couple of previous success stories, most notably BlueKai, the data provider and early data management platform (DMP) acquired by Oracle in 2014 for over $400 million, a 10x net revenue multiple. The company prototyped in 2017, launched in 2018, and was acquired within two whizzing years.
Paleo AdTech
DECEMBER 10, 2023
Omar was the co-founder of a couple of previous success stories, most notably BlueKai, the data provider and early data management platform (DMP) acquired by Oracle in 2014 for over $400 million, a 10x net revenue multiple. The company prototyped in 2017, launched in 2018, and was acquired within two whizzing years.
Martech
OCTOBER 19, 2022
When a person clicks on a website, the site’s owner uses a Supply-Side Platform (SSP) to notify one or multiple Ad-Exchanges to put the ad space up for auction. Advertisers use a Demand-Side Platform (DSP) — either via an agency or directly — to offer bids. Just look at these numbers: $23 billion: Expected U.S. Netacea ).
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