Single Grain

DECEMBER 20, 2019

Google's definition is: Smart Bidding is a subset of automated bid strategies that use machine learning to optimize for conversions or conversion value in each and every auction — a feature known as ‘auction-time bidding.’. Google’s AI system uses machine learning to automatically optimize for conversions in each auction.

Machine Learning 105

Machine Learning Conversion Rate Audience SEO 105

Automatad Inc.

JUNE 21, 2023

Impact : The BERT update helped Google’s algorithm better understand and respond to more complex or conversational search queries. Medic Update (2018): Strengthening E-A-T The Medic Update brought E-A-T (Expertise, Authority, Trust) into the limelight, predominantly affecting health and wellness websites.

SEO 52

SEO Machine Learning Impressions Mobile Search 52

Single Grain

JUNE 5, 2023

Forbes ) Most e-commerce sellers use search engines, such as Google Shopping, Bing, and Yahoo, for digital advertising. User Guiding ) Mobile wallets accounted for 50% of worldwide e-commerce transactions. Forbes ) The online cart abandonment rate on mobile is 84% and 72% on desktop. of paid clicks come from mobile devices. (

Advertising 52

Advertising Finance CPC Brand Awareness 52

Single Grain

DECEMBER 6, 2019

Consider these numbers : 50% of all searches will be via voice by 2020. Global smart speaker shipments have almost trebled between Q1 2018 and Q2 2019, growing from 9.36 Predictive analytics is the practice of using data mining, predictive modeling and machine learning to identify patterns and attempt to predict the future.

Marketing 145

Marketing SEO Conversion Audience 145