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Jameela Jamil Isn’t Perfect, So She’s Giving Grace to ‘Problematic’ Brands

Adweek

Trigger Warning: This article contains references to eating disorders In 2018, Jameela Jamil opened Instagram and clicked the "search" icon button. It led her to the "Discovery" tab, where up popped an image carousel showcasing famous women with numbers written across their body. After interacting with that.

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Cord cutting gains steam after 4% drop last year

Martech

That’s up from 26% last year and about the same as in 2020, according to a new poll from YouGov. Next up are the cord cutters who are 19%, then 13% who only have cable and 11% who subscribe to streaming services but never had cable. And you know YouTube’s pop-up ads for its TV service? Cable subscriptions down.

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It’s time to turbocharge our path to email innovation

Martech

Back in 2017, I wrote an article for MarTech, “ Message to email marketers: Show me something different in 2018.” It popped up again while I was preparing a presentation, so I scrolled through to see if anything I advocated back then had become standard practice. Instead, let’s step up.

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2023 Mediavine Roadmap

Mediavine

We’ll ask ChatGPT about it when it catches up beyond 2021 data.) Our Consent Management Platform In 2018, Mediavine prepared for GDPR by launching its own Consent Management Platform (CMP). You know, those pop-ups throughout the world that ask for reader consent to collect data, which we all just click agree to?

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6 Content Marketing Ideas to Steal From the Awards Finalists of 2017

More About Advertising

Use pop-ups to offer reading suggestions. When you’re not pushing sign-ups, surprising things can happen. This second idea stolen from Paul comes with a great payoff: Use the oft-derided pop-up to offer content suggestions rather than to gather email addresses.@HealthCatalyst Click To Tweet. Click To Tweet.

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Is the CDP category being shrunk by acquisitions?: Monday’s Daily Brief

Martech

If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, and how many more independent CDPs will be gobbled up? Salesforce’s acquisition of Datorama happened way back in 2018. Last year, cloud comms platform Twilo picked up Segment.

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Tastemade tries again to get into the restaurant business with new taco chain

Digiday

In 2018, Tastemade set its sights on opening physical cafes with the hopes that they would become a new revenue stream for the digital food publisher. A couple years later in 2018, Tastemade attempted the cafe licensing model in Brazil, its second largest market for audience, and licensed its name to a cafe operator there.

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