Single Grain

AUGUST 27, 2019

But many fail to see the connection between social media and SEO. To be clear here, social media is not a direct SEO hack. But although Google has stated that social media does not directly impact SEO, it does still seem to have some effect on the search engine’s ranking factors. Social Media's Significance for SEO.

SEO 100

SEO Media Banner Audience 100

Single Grain

DECEMBER 19, 2023

As a marketer or SEO expert, you definitely want to accomplish more tasks in less time. SEO tools help you to complete a set of tasks as fast as possible and with as close to perfection as you can get. Here are 31 top SEO tools that will improve your ranking, categorized by free or paid (with freemium options).

SEO 98

SEO Click Through Rate Conversion CPC 98

Single Grain

MAY 24, 2021

Audio SEO is rising at a greater speed than you can imagine, and now podcasts have positioned themselves on the first page of the Google search results. Back in 2018, Google’s Podcast Product Manager, Zack Reneu-Wedeen , said: “Our team’s mission is to help double the amount of podcast listening in the world over the next couple of years.”.

SEO 98

SEO Real Estate Audience Pop-Up 98

Single Grain

OCTOBER 9, 2023

SEO is the digital heartbeat of businesses online. But when it comes to SEO growth, what do we even mean by “healthy rates”? In this post, we’ll dive into these questions and explore the different facets of SEO growth rates. Each one relies on SEO for at least 50% of their business. ” Go big or go home.

SEO 52

SEO Impressions Marketing 52

Single Grain

JUNE 22, 2021

To achieve this, you need to master the SEO game and cater to each of Google’s ranking factors to understand what works and what doesn’t. TABLE OF CONTENTS: ↓ Technical SEO Ranking Factors. On-Page SEO Ranking Factors. Off-Page SEO Ranking Factors. Let’s start with optimizing technical SEO. Website Speed.

SEO 105

SEO Click Through Rate Media Marketing 105

Single Grain

NOVEMBER 22, 2019

The first one was in July 2018 and the second one happened in March 2019. Overlooked SEO: Optimizing Images and Video For Search. 9 Effective SEO Techniques to Drive Organic Traffic in 2019. Your featured image SEO elements (words to use in the file name, alt text, immediate context, article snippet).

Conversion 133

Conversion SEO Retargeting Mobile Search 133

Single Grain

JUNE 19, 2019

The company made waves last year when it won the prestigious NAMM Dealer of the Year Award 2018 – it was actually the first non-American winner of the award, and one of the smaller companies nominated. Because SEO is all-important, this will play a huge factor in landing high up in the search engine results. SEO Tactics.

SEO 111

SEO Marketing Banner Pop-Up 111

Single Grain

SEPTEMBER 13, 2019

Search engines prefer to see multimedia on a page, so video helps with SEO. The home page, landing pages and blog posts are all fair game for video enhancement, and can increase conversions, help with SEO and send stronger brand messaging. in 2018, up 42% from the previous year. Video, however, is a great solution to this.

Marketing 112

Marketing SEO Conversion Rate Banner 112

Single Grain

MAY 27, 2021

from 2018 to 2023. Dive Deeper: * 12 Ways to Use Machine Learning in Digital Marketing * The Effects of Natural Language Processing (NLP) on Digital Marketing * The Future of SEO: How AI and Machine Learning Will Impact Content. In fact, the market of AI in social media is expected to grow up to $2.2 Reduced marketing costs.

Media 145

Media Machine Learning Marketing ROI 145

Single Grain

DECEMBER 29, 2020

Popular SaaS products include HubSpot’s CRM , Moz’s SEO tools , and Slack’s interpersonal chat-based communication : All the SaaS bloggers on our list have years of proven expertise in their specific industry and can boast exceptional accomplishments. . * Why You Should Run SEO Tests. 8 SaaS Marketing Trends You Can’t Ignore in 2020.

SEO 119

SEO Education Marketing Non-Profit 119

Martech

AUGUST 22, 2023

So, in 2018, they brought in the Cleveland-based B2B marketing agency RH Blake, which for more than 30 years has specialized in the manufacturing sector. The SEO team emphasized phrases and word strings, which were more likely to indicate a serious need. Source: RH Blake 2.

Manufacturing 97

Manufacturing SEO Communications Pharmaceuticals 97

Single Grain

MAY 4, 2021

When TikTok burst onto the scene in 2018, most brands thought it was a fad for tech-crazy Gen Z, so they ignored the platform. We built ClickFlow, a suite of SEO tools designed to increase your organic rankings and scale qualified traffic for your website. Dive Deeper: The Impact of Social Media on Business in 2021. Conclusion.

Media 128

Media Audience SEO Conversion 128

Ad Monsters

APRIL 19, 2024

KL: When I first started at MJBiz in 2018, the rule of thumb for plant-touching companies was to have two social media accounts and encourage fans to follow both. Jeremy Johnson of Dispense gave a really outstanding presentation about SEO for cannabis dispensaries.

Retail 110

Retail Education Manufacturing Audience 110

Single Grain

NOVEMBER 1, 2019

Adobe is a multibillion-dollar corporation — in 2018, their annual revenue hit a record $9.03 Adobe’s SEO Game by the Numbers. Now, let’s take a look at their top pages to see what they're doing from an SEO perspective. Dive Deeper: 9 Effective SEO Techniques to Drive Organic Traffic in 2019. Click To Tweet.

Marketing 15

Marketing SEO Pop-Up Conversion 15

Single Grain

JULY 19, 2019

As summer 2019 approaches, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift. 1) SEO A/B Split Testing. Marketing is all about testing, which is why SEO A/B split testing tops our list for 2019. . Get A Free Consultation. 2) Artificial Intelligence.

Marketing 111

Marketing SEO Machine Learning Banner 111

Single Grain

NOVEMBER 4, 2019

Link farms, keyword stuffing and footer links all worked and SEO was pretty much easy in those days. Today, Google updates its algorithm frequently: In 2018, it made 3,234 changes – which is an average of 8.9 Related Content: The Easy Guide to Broken Link Building for SEO. But this “magic” does not work any longer.

Click Through Rate 82

Click Through Rate SEO Conversion Audience 82

Martech

JUNE 17, 2022

In this example, SEO tools would typically be categorized under the “Awareness” phase, whereas e-commerce platforms would easily fit under the “Purchase” phase. According to the Gartner Marketing Technology Survey 2019 , marketing leaders report utilizing only 58% of their martech stack’s potential, down from 61% in 2018.

MarTech 126

MarTech Conversion Rate Display Advertising SEO 126

Martech Series

NOVEMBER 18, 2022

Additionally, it suggests SEO tactics that are more pertinent. According to Salesforce Research’s most recent State of Marketing Study, marketers’ use of AI increased dramatically between 2018 and 2020, rising from 29% in 2018 to 84% in 2020. Digital marketing has experienced a radical change because of AI.

Marketing 120

Marketing Machine Learning SEO Real Estate 120

Single Grain

DECEMBER 20, 2019

There’s tons of competition for keywords, social media is now a pay-to-play space, and voice search is throwing a wrench in everything SEO-related. Google rolled out Discover , its personalized mobile newsfeed, in late 2018. Dive Deeper: Overlooked SEO: Optimizing Images and Video For Search. Trend #2: Google Discovery Ads.

Machine Learning 105

Machine Learning Conversion Rate Audience SEO 105

Single Grain

NOVEMBER 27, 2019

Thang Luong (@lmthang) October 12, 2018. Dive Deeper: VSEO: How Voice Search and Conversational AI Are Changing SEO. Dive Deeper: Why You Should Use Long-Tail Keywords in Your SEO Campaign. 9 Effective SEO Techniques to Drive Organic Traffic. 7 SEO Copywriting Tips to Increase Your Rankings in 2019. Fun time ahead!

Machine Learning 87

Machine Learning SEO Conversion Marketing 87

Single Grain

JANUARY 31, 2020

As opposed to organic media , such as SEO, content marketing and social media posts (but not sponsored posts), or earned media , such as publicity, reviews and word of mouth, paid media refers to any content placed outside of your own real estate that you pay for, like PPC ads, display ads and search ads. Search Awards 2018.

Media 127

Media Marketing Machine Learning SEO 127

Martech

SEPTEMBER 13, 2021

Conductor, an enterprise SEO and content management platform, caters to marketers — meaning, they tend to switch jobs frequently. The number of vendors in the sales intelligence category has almost doubled (to 108) since 2018. Closed deals and increased ROI.

ROI 113

ROI Conversion Rate SEO Marketing 113

Single Grain

JULY 19, 2019

As summer 2019 approaches, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift. When someone hovers their cursor over the image, a “shop now” button pops up and takes you to the product page: Video SEO. Check out this guide to learn more about YouTube SEO.

Marketing 108

Marketing Machine Learning Banner Conversion Rate 108

Single Grain

AUGUST 13, 2019

In fact, from 2015 to 2018, Amazon rapidly outpaced Google as the #1 search destination for products and now owns 54% of all product searches and over 80% of all e-commerce market share. Feedvisor reported that nearly 20% of all professional Amazon merchants make over $1 million in sales annually in 2018, up 2x compared to 2017.

Video Ads 110

Video Ads Conversion CPC Banner 110

Single Grain

SEPTEMBER 19, 2019

Gartner’s 2018 CMO Survey found that marketing budgets actually averaged about 11% of their revenue: Click here to download it for free right now! Some things – like SEO and content marketing , for example – take months for you to see any kind of results (let alone be able to calculate something like ROI). For example, the U.S.

Marketing 84

Marketing ROI SEO Banner 84

Single Grain

SEPTEMBER 30, 2020

HotSchedules is an end-to-end restaurant management SaaS company that generated over $100 million in revenue in 2018. 5 Reasons How SEO Benefits Your SaaS Business (+ SaaS SEO Strategy). * Now, let’s look at some of the top global vertical SaaS companies that are shining in their respective industries.

Healthcare 128

Healthcare Finance SEO Marketing 128

Automatad Inc.

JUNE 21, 2023

These changes can feel unpredictable, impacting website visibility and throwing well-crafted SEO strategies into disarray. History of Google Algorithm Updates To truly understand today’s SEO dynamics, let’s time travel through the key Google algorithm updates that have shaped the SEO landscape.

SEO 52

SEO Machine Learning Impressions Mobile Search 52

Martech

JANUARY 27, 2023

The EU’s GDPR The European Union’s General Data Protection Regulation (GDPR) went into effect on May 25, 2018. Sometimes (though not always), PPC and backend SEO practices that use a competitor’s trademark can be deemed an infringement. GDPR analogs. Common privacy law provisions. Other duties. Other laws.

GDPR 137

GDPR Marketing Pharmaceuticals Healthcare 137

Single Grain

OCTOBER 14, 2019

Nike's designers are not afraid of being bold – as evidenced by their “green grass” golf shoes that hit the market in January 2019: Their SEO strategy is also up to the mark. Dive Deeper: Overlooked SEO: Optimizing Images and Video For Search. billion in the fiscal year ending May 2019, up 10% from the previous year.

Marketing 109

Marketing Fashion Banner Audience 109

Single Grain

DECEMBER 31, 2019

Top 18 Magento SEO Plugins for Your E-commerce Site. According to eMarketer , social commerce rose from 23% in December 2018 to 31% in October 2019 among U.S. Creating a Winning SEO Strategy for E-commerce Companies. Let’s learn about them in detail! Dive Deeper: Comparison of the Top 6 E-commerce Platforms.

SEO 102

SEO Conversion Audience Retail 102

Single Grain

OCTOBER 23, 2019

Dive Deeper: How to Fix 15 Common On-Site Technical SEO Issues. Since the General Data Protection Regulation (GDPR) took effect in May 2018 in the European Union, online privacy has become one of the biggest challenges that businesses have been facing. How Poor Website Security Negatively Impacts SEO Rankings. C) Downtimes.

GDPR 101

GDPR SEO Media Marketing 101

Single Grain

SEPTEMBER 24, 2019

9 Effective SEO Techniques to Drive Organic Traffic in 2019. Add in writing additional blog copy, building the page, tweaking the SEO and publishing it, and that’s a whole lot of time out of your workday. In January of 2018, he decided to stop, citing three reasons : They were becoming less and less relatable.

Advertising 94

Advertising Banner SEO Audience 94

Single Grain

AUGUST 10, 2021

We built ClickFlow, a suite of SEO tools designed to increase your organic rankings and scale qualified traffic for your website. As per Ahrefs: The average cost of buying backlinks in 2018 was $361.44 (or $77.80…plus Hence, you need backlinks , and writing a case study can help you attract them. How to Write a Customer Case Study.

SEO 98

SEO Conversion eCommerce Brand Awareness 98

Single Grain

FEBRUARY 17, 2020

In 2018 the company generated $32 million in revenue. People spent more time on Wistia in its first two months than had been spent over every single Wistia marketing activity in 2018. Related Content: Targeting Branded vs. SEO Keywords: Which Should You Focus On? 1) Wistia Launches a Complete Video Content Studio. The result?

Education 140

Education Pop-Up Entertainment Audience 140

Single Grain

OCTOBER 20, 2020

The trending hashtag #MeToo exploded across the globe between late 2017 and early 2018, encouraging millions of women to speak out about their experience of sexual assault. Here are a couple of popular interactive diagnostic tools you may have come across in the SEO realm: 1) AMI Headline Analyzer. 3) Metoomentum. 1) Know no Better.

ROI 145

ROI Conversion Rate Conversion Marketing 145

AdvertiseMint

SEPTEMBER 18, 2023

billion 2018 $232.88 Amazon SEO Services Amazon Product Photography Here is a breakdown of the companies revenue in the last ten years: Year Revenue 2013 $74.45 billion 2014 $88.98 billion 2015 $107 billion 2016 $135.98 billion 2017 $177.86 billion 2019 $280.52 billion 2020 $386.06 billion 2021 $469.82 billion 2022 $513.98

Machine Learning 52

Machine Learning Food Electronics Shipping 52

Single Grain

JULY 8, 2019

The Future of SEO: How AI and Machine Learning Will Impact Content. Still, according to the 2018 Marketing Agency Growth Report , neither conversion rate optimization nor Post-Click Automation are a top offering from agencies: This puts an agency who does offer the service in the unique position of providing something that others don’t.

Agency 106

Agency A/B Testing Machine Learning Conversion 106