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How to Get the Cheapest Facebook Ads Without Sacrificing Quality

Single Grain

Really dig into the stats on each ad to figure out what you can do to improve the click-through rate (CTR). For example, if you're targeting your ad to people between 18-65 years old (I hope you're not!), you can see which age segments perform the best for your ads. Try Using Facebook Lead Ads.

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What Is A/B SEO Testing?

Single Grain

9 Effective SEO Techniques to Drive Organic Traffic in 2019. 7 SEO Hacks to Boost Your Ranking in 2019. Clickflow is a tool designed to make SEO experimentation easier: It syncs with your Google Search Console account to find opportunities where there’s a high impression count but a low click-through rate.

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Why we care about adtech: The complete guide

Martech

Ad targeting relevancy : Programmatic advertising allows advertisers to embed large amounts of data from multiple sources. This leads to users seeing more relevant ads based on their psychographic, demographic, and behavioral patterns. As users see more relevant ads, click-through rates improve, leading to a better ROI.

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How to Improve Your Amazon Ads to Increase Sales

Single Grain

With numbers like these, we wanted to share concrete tips to help you increase your sales on Amazon, specifically through Amazon Ads. Click here to download it for free right now! AdBadger reports that as of January 2019, Amazon’s regular cost per click (CPC) is usually about $0.97. How To Write Data Driven Posts.

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52 In-App Advertising Statistics You Should Know

InMobi

By 2019, according to eMarketer. Statistics on Mobile Apps Time spent in mobile apps: two hours and three minutes for the average American, although that is expected to climb by an additional 19 minutes by 2019. mobile ad spending grew around 20 percent between 2017 and 2018. When will mobile become more popular than TVs?

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How Are In-App Advertising Rates Calculated?

InMobi

Formats that are more simplistic in nature, like many banner ads and display ads, are both easy to create and to insert into just about any app. The average click-through rate of all banner ads is around 0.06 How Will Mobile Advertisers Pay for In-App Ad Campaigns in 2019? Only time will tell.

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How to Easily Set Up a High-Conversion Facebook Retargeting Campaign

Single Grain

This post has been updated for 2019 with much more info to help you easily create your Facebook Retargeting Campaign! Facebook advertising is changing and one of the most notable changes is the ability to target people who’ve already engaged with your business with retargeting ads. 7 Easy Ways to Optimize Your Facebook Ads.