Remove 2019 Remove Ad Space Remove Display Advertising
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13 Display Advertising Trends You Can’t Ignore in 2024

Single Grain

Why should you keep an eye on display advertising trends? Well, with many types of digital ads, it can be difficult to know where you should invest your ad dollars. But advertisers shouldn’t forget about the power of display advertising. trillion USD. billion visits.

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Great programmatic ad strategies on Meta for 2024

illumin

Marketers in the USA will spend more than $57 billion on digital display advertising in 2024 alone, with over half of this spent on social media – on track with the spending from recent years. In 2019 , 56.3% of total programmatic ad spend. Meta can and should be a part of a marketer’s programmatic approach.

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Programmatic Ad Formats Mini-Series: Display

illumin

This impacted all digital display advertising formats and gave new guidelines for building display ads so that creative adjusts to a variety of screen sizes and resolution capabilities. The full document is worth reviewing if you’re in the business of creating display advertisements, you can take a look at it here.

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The Undeniable Opportunity of Digital Audio Advertising

Digital Remedy

Time spent listening to podcasts has been slowly increasing since 2019 and will continue to increase through 2023. Measuring the Effectiveness of Digital Audio Ads. Digital audio ads offer the access, agility, flexibility, and precision that advertisers are increasingly seeking in today’s competitive and complex ad space.

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4 Examples of Programmatic Advertising Done Right In Apps

InMobi

If you’re looking to embrace programmatic media buying in 2019 but don’t know where to begin, then consider these examples of programmatic advertising to see how others have approached real-time bidding and automated advertising campaigns. Increasingly, in-app digital advertising is going programmatic.