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In-App vs. Mobile Web Advertising: Which One Is Better for Publishers

Brid.tv

Higher Conversion Rates — Statistics show that in-app advertising yields over 150% higher conversion rates than mobile web ads do. And for publishers, higher conversion rates translate to higher ad revenue. For instance, banner ads tend to be quite cheap, at around $0.20–$0.50 per impression.

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App Monetization During the Holidays: Choose Your Bidding Partners Wisely

InMobi

Your conversations must factor in the following: Growth in brand and UA spending: To elaborate on this, let’s take the example of InMobi Exchange. In 2019, InMobi Exchange grew north of 25% between Q3 and Q4. Brand spending witnessed 4x growth and UA spends grew by 7x in this period.

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Digital Advertising Guide

Adtelligent

Display advertising often called “banner advertising” is a type of targeted advertising using such visuals as images, video, and text. Banners of the various sizes Interstitial ads are interactive, full-screen advertisements that fully cover the app or site’s interface. Display advertising. It is relatively young.

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SEO & CRO: How Rankings and Conversions Complement Each Other

Single Grain

We often think of conversion rate optimization (CRO) and search engine optimization (SEO) as distinctly different disciplines, or even being in opposition to one another. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Dive Deeper: .

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How to Easily Set Up a High-Conversion Facebook Retargeting Campaign

Single Grain

This post has been updated for 2019 with much more info to help you easily create your Facebook Retargeting Campaign! class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. How Remarketing Can Help Increase Conversions. NOW WITH MORE!

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How Remarketing Can Help Increase Conversions

Single Grain

This article on remarketing has been refreshed for 2019 – enjoy! How can you leverage that knowledge to increase our retargeting conversion rates? One online retailer increased their conversation rate by a 161% (compared to their previous campaigns) as a result of a remarketing campaign. Repeat buyers.

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How to Boost Conversions with Your Article’s Featured Image

Single Grain

Here are four way to boost conversions with each article's featured image: 1) Use Schema.org to Help Images Show Up in Google SERPs. The first one was in July 2018 and the second one happened in March 2019. 9 Effective SEO Techniques to Drive Organic Traffic in 2019. How Remarketing Can Help Increase Conversions.